Foto: Jurado de Radio / © GettyImages
En la categoría Radio de la 61° edición del Festival Cannes Lions se confirió galardones a 49 producciones de diversos países.
Tres piezas de OGILVY & MATHER JOHANNESBURG de Sudáfrica realizadas como una campaña para LUCOZADE se llevaron el Gran Prix.
Los países latinoamericanos obtuvieron varios galardones. Chile, Colombia, México y Ecuador sobresalieron.
Nuevamente Maruri Grey Guayaquil se destacó y esta vez se llevó Leones de Plata que premiaban varias piezas de la campaña realizada para Nature´s Garden.
Reproducimos a continuación el listado de ganadores:
| Pieza | Anunciante | Agencia | País | Productora | Premio |
| 1. TELECONFERENCE | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Grand Prix Campaign |
| 2. KIDS PARTY | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Grand Prix Campaign |
| 3. ENRIQUE CONCERT | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Grand Prix Campaign |
| LIFE & DEATH IN NYC | MAGNUM | LOLA Madrid | SPAIN | NO PROBLEM Madrid / OEO MUSIC Madrid | Gold Lion |
| HAPPY | TODO MEJORA FOUNDATION | TBWA\FREDERICK Santiago | CHILE | SOLO ESTUDIO Santiago | Gold Lion |
| LEBEAU | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Gold Lion Campaign |
| PEDRO | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Gold Lion Campaign |
| TIMMY | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Gold Lion Campaign |
| 1. TELECONFERENCE | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Gold Lion Campaign |
| 2. KIDS PARTY | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Gold Lion Campaign |
| 3. ENRIQUE CONCERT | LUCOZADE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Gold Lion Campaign |
| LIFE & DEATH IN NEW YORK | MAGNUM | LOLA Madrid | SPAIN | NO PROBLEM Madrid / OEO MUSIC Madrid | Gold Lion |
| RADIOMETRIES | EXITO GROUP | SANCHO BBDO Bogotá | COLOMBIA | LAIKA Bogotá / DIREKTOR FILMS Bogotá | Gold Lion |
| RAISING VOICES | COLEGIO LAS LOMAS ORAL | OGILVY & MATHER ARGENTINA Buenos Aires | ARGENTINA | ORUGA CINE Buenos Aires | Gold Lion |
| LIFE & DEATH IN PARIS | MAGNUM | LOLA Madrid | SPAIN | NO PROBLEM Madrid / OEO MUSIC Madrid | Silver Lion Campaign |
| LIFE & DEATH IN VENICE | MAGNUM | LOLA Madrid | SPAIN | NO PROBLEM Madrid / OEO MUSIC Madrid | Silver Lion Campaign |
| ARGUMENT | MARS CHOCOLATE AUSTRALIA | CLEMENGER BBDO MELBOURNE | AUSTRALIA | FLAGSTAFF STUDIOS Melbourne | Silver Lion Campaign |
| TEARS | MARS CHOCOLATE AUSTRALIA | CLEMENGER BBDO MELBOURNE | AUSTRALIA | FLAGSTAFF STUDIOS Melbourne | Silver Lion Campaign |
| REFILL | MARS CHOCOLATE AUSTRALIA | CLEMENGER BBDO MELBOURNE | AUSTRALIA | FLAGSTAFF STUDIOS Melbourne | Silver Lion Campaign |
| THE ALPINE MARMOT | CAPI SPARKLING | SAATCHI & SAATCHI Sydney | AUSTRALIA | Silver Lion Campaign | |
| MARATHON CYCLISTS | CAPI SPARKLING | SAATCHI & SAATCHI Sydney | AUSTRALIA | Silver Lion Campaign | |
| TOILETS | CAPI SPARKLING | SAATCHI & SAATCHI Sydney | AUSTRALIA | Silver Lion Campaign | |
| BOYS | KIMBERLY-CLARKE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | STERLING SOUND Johannesburg | Silver Lion Campaign |
| GIRLS | KIMBERLY-CLARKE | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | STERLING SOUND Johannesburg | Silver Lion Campaign |
| LISTEN TO YOUR LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| TOTAL ECLIPSE OF THE LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| DON´T GO BREAKING MY LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| SHAPE OF MY LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| TALKIES | MARS | COLENSO BBDO Auckland | NEW ZEALAND | NZ RADIO TRAINING SCHOOL Auckland | Silver Lion |
| COME TO THE STREETS | FIAT | LEO BURNETT TAILOR MADE São Paulo | BRAZIL | S DE SAMBA São Paulo | Silver Lion |
| ADULTEROUS | ORPI | LES GAULOIS Puteaux | FRANCE | CHEZ JEAN Paris | Silver Lion Campaign |
| RETIREMENT | ORPI | LES GAULOIS Puteaux | FRANCE | CHEZ JEAN Paris | Silver Lion Campaign |
| TOO OLD FOR IBIZA | FLIGHT CENTRE | TBWA\HUNT\LASCARIS JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Silver Lion |
| BIRTHDAY PARTY | LA JUGUETERÍA HASBRO | OGILVY GUATEMALA | GUATEMALA | 30 SEGUNDOS Guatemala City | Silver Lion Campaign |
| LONE RANGER | LA JUGUETERÍA HASBRO | OGILVY GUATEMALA | GUATEMALA | 30 SEGUNDOS Guatemala City | Silver Lion Campaign |
| PEDRO | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Silver Lion Campaign |
| TIMMY | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Silver Lion Campaign |
| BUSHES | DIRECTV | GREY NEW YORK | USA | VISION POST New York | Silver Lion Campaign |
| MAGIC | DIRECTV | GREY NEW YORK | USA | VISION POST New York | Silver Lion Campaign |
| SCREENSAVER | DIRECTV | GREY NEW YORK | USA | VISION POST New York | Silver Lion Campaign |
| MEETING – SAFE DRIVING PROGRAM | SAMSUNG | LEO BURNETT SYDNEY | AUSTRALIA | EARDRUM AUSTRALIA Sydney / SONG ZU Sydney | Silver Lion Campaign |
| DAD – SAFE DRIVING PROGRAM | SAMSUNG | LEO BURNETT SYDNEY | AUSTRALIA | EARDRUM AUSTRALIA Sydney / SONG ZU Sydney | Silver Lion Campaign |
| BALLET – SAFE DRIVING PROGRAM | SAMSUNG | LEO BURNETT SYDNEY | AUSTRALIA | EARDRUM AUSTRALIA Sydney / SONG ZU Sydney | Silver Lion Campaign |
| TOYS | STATES UNITED TO PREVENT GUN VIOLENCE | GREY NEW YORK | USA | VISION POST New York | Silver Lion |
| GUN MUSIC: LULLABY | NEWTOWN ACTION COMMITTEE | Y&R New York | USA | TONEFARMER New York | Silver Lion |
| LISTEN TO YOUR LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| TOTAL ECLIPSE OF THE LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| DON´T GO BREAKING MY LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| SHAPE OF MY LIVER | NATURE´S GARDEN | MARURI GREY Guayaquil | ECUADOR | MASSIVEMUSIC Amsterdam / MARURI PRODUCTIONS Guayaguil | Silver Lion Campaign |
| LEBEAU | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Silver Lion Campaign |
| PEDRO | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Silver Lion Campaign |
| TIMMY | COMMERCIAL INSURANCE | IMPACT BBDO Dubai | UNITED ARAB EMIRATES | EARDRUM AUSTRALIA Sydney | Silver Lion Campaign |
| LIFE & DEATH IN PARIS | MAGNUM | LOLA Madrid | SPAIN | NO PROBLEM Madrid / OEO MUSIC Madrid | Silver Lion |
| K9FM | MARS | COLENSO BBDO Auckland | NEW ZEALAND | NZ RADIO TRAINING SCHOOL Auckland | Silver Lion |
| SPOT AGAINST SILENCE | AMNESTY INTERNATIONAL | DM9DDB São Paulo | BRAZIL | SILENCE Rio de Janeiro | Silver Lion |
| BEST DRESSED | HEINEKEN | HAVAS WORLDWIDE New York | USA | OUTSIDE EDIT + DESIGN New York | Bronze Lion |
| CHEETAH | OLYMPUS MALAYSIA | BBDO PROXIMTY SINGAPORE | SINGAPORE | SONG ZU SINGAPORE Singapore | Bronze Lion Campaign |
| JUSTIN | OLYMPUS MALAYSIA | BBDO PROXIMTY SINGAPORE | SINGAPORE | SONG ZU SINGAPORE Singapore | Bronze Lion Campaign |
| GACA | ELECTROLUX | DDB MEXICO Mexico City | MEXICO | DNA Mexico City | Bronze Lion Campaign |
| HANDBAR | ELECTROLUX | DDB MEXICO Mexico City | MEXICO | DNA Mexico City | Bronze Lion Campaign |
| PACAPU | ELECTROLUX | DDB MEXICO Mexico City | MEXICO | DNA Mexico City | Bronze Lion Campaign |
| SURPRISE PARTY | COLGATE PALMOLIVE | Y&R SOUTH AFRICA Cape Town | SOUTH AFRICA | STERLING SOUND Johannesburg | Bronze Lion Campaign |
| TEACHER GREETING | COLGATE PALMOLIVE | Y&R SOUTH AFRICA Cape Town | SOUTH AFRICA | STERLING SOUND Johannesburg | Bronze Lion Campaign |
| WEDDING | COLGATE PALMOLIVE | Y&R SOUTH AFRICA Cape Town | SOUTH AFRICA | STERLING SOUND Johannesburg | Bronze Lion Campaign |
| BEACH | UNILEVER | OGILVY & MATHER LONDON | UNITED KINGDOM | JUNGLE GROUP London | Bronze Lion |
| THE SINGING CHILDREN OF THE R33 | VOLKSWAGEN | OGILVY & MATHER CAPE TOWN | SOUTH AFRICA | THE WORK ROOM Cape Town | Bronze Lion |
| PRECOGNITION | TOYOTA SOUTH AFRICA MOTORS | FCB SOUTH AFRICA Johannesburg | SOUTH AFRICA | SONOVISION STUDIOS Johannesburg | Bronze Lion |
| BYCICLE | VOLKSWAGEN | DDB ARGENTINA Buenos Aires | ARGENTINA | LA PIRADA Buenos Aires | Bronze Lion |
| MONEY | CINE LAS AMERICAS | LATINWORKS Austin | USA | PERSONAL MUSIC Miami | Bronze Lion |
| SERIES+_MAJORCRIMES_BOAT | TELEVISION BELL MEDIA | BLEUBLANCROUGE Montreal | CANADA | SONART Montreal | Bronze Lion Campaign |
| SERIES+_MAJORCRIMES_GUN | TELEVISION BELL MEDIA | BLEUBLANCROUGE Montreal | CANADA | SONART Montreal | Bronze Lion Campaign |
| SERIES+_MAJORCRIMES_KIDNAPPING | TELEVISION BELL MEDIA | BLEUBLANCROUGE Montreal | CANADA | SONART Montreal | Bronze Lion Campaign |
| SERIES+_MAJORCRIMES_SHOVEL | TELEVISION BELL MEDIA | BLEUBLANCROUGE Montreal | CANADA | SONART Montreal | Bronze Lion Campaign |
| MAY DAY FOLEY | MULTICHOICE DSTV | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Bronze Lion Campaign |
| HOEDOWN FOLEY | MULTICHOICE DSTV | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Bronze Lion Campaign |
| YMCA | BILLBOARD | OGILVY BRASIL São Paulo | BRAZIL | MARROQUINO MUSIC São Paulo | Bronze Lion Campaign |
| R.E.S.P.C.T | BILLBOARD | OGILVY BRASIL São Paulo | BRAZIL | MARROQUINO MUSIC São Paulo | Bronze Lion Campaign |
| BLACK OR WHITE | BILLBOARD | OGILVY BRASIL São Paulo | BRAZIL | MARROQUINO MUSIC São Paulo | Bronze Lion Campaign |
| CAMILA | STATE INSURANCE BANK | Y&R URUGUAY Montevideo | URUGUAY | TONO Montevideo | Bronze Lion Campaign |
| RODRIGO | STATE INSURANCE BANK | Y&R URUGUAY Montevideo | URUGUAY | TONO Montevideo | Bronze Lion Campaign |
| LIFE IS MUSIC – EAT SLEEP RAVE REPEAT | STUDIO BRUSSELS | MORTIERBRIGADE Brussels | BELGIUM | SONICVILLE Brussels | Bronze Lion Campaign |
| LIFE IS MUSIC – SHOW ME LOVE | STUDIO BRUSSELS | MORTIERBRIGADE Brussels | BELGIUM | SONICVILLE Brussels | Bronze Lion Campaign |
| HER GOODBYE | CAPEL | McCANN ERICKSON Santiago | CHILE | CLIO EXPRESS Santiago | Bronze Lion Campaign |
| HIS GOODBYE | CAPEL | McCANN ERICKSON Santiago | CHILE | CLIO EXPRESS Santiago | Bronze Lion Campaign |
| RADIOMETRIES | EXITO GROUP | SANCHO BBDO Bogotá | COLOMBIA | LAIKA Bogotá / DIREKTOR FILMS Bogotá | Bronze Lion |
| GUN MUSIC: LULLABY | NEWTOWN ACTION COMMITTEE | Y&R New York | USA | TONEFARMER New York | Bronze Lion |
| TSUNAMI | CHILEAN RED CROSS | JWT CHILE Santiago | CHILE | PRODUCTORA MUSICAL CLIO Santiago | Bronze Lion |
| PROJECT ENGLISH DAY 2 | ONE SCHOOL AT A TIME | JOE PUBLIC Johannesburg | SOUTH AFRICA | Bronze Lion Campaign | |
| PROJECT ENGLISH DAY 3 | ONE SCHOOL AT A TIME | JOE PUBLIC Johannesburg | SOUTH AFRICA | Bronze Lion Campaign | |
| PROJECT ENGLISH DAY 5 | ONE SCHOOL AT A TIME | JOE PUBLIC Johannesburg | SOUTH AFRICA | Bronze Lion Campaign | |
| MAY DAY FOLEY | MULTICHOICE DSTV | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Bronze Lion Campaign |
| HOEDOWN FOLEY | MULTICHOICE DSTV | OGILVY & MATHER JOHANNESBURG | SOUTH AFRICA | PRODUCE SOUND Johannesburg | Bronze Lion Campaign |
| ZZZ RADIO – PAMPERS | P&G DISTRIBUTING PHILIPPINES, INC. | ACE SAATCHI & SAATCHI Manila | THE PHILIPPINES | Bronze Lion |