Con un total de 57 ganadores la categoría que premia las estrategias y campañas desarrolladas en dispositivos móviles los premió con 1 Grand Prix, 8 Leones de Oro, 18 de Plata y 30 de Bronce.
Ecuador, Guatemala y México fueron los únicos países latinoamericanos en lograr galardones. Ecuador consiguió un León de Bronce por la campaña Social Blood App desarrollada para el Banco de Sangre de la Cruz Roja, por la agencia Publicitas Saatchi & Saatchi. Guatemala consiguió su galardón de Plata por la pieza Sports Homework para Gatorade de la agencia 4 am Saatchi & Saatchi. Y por su parte, México logró un galardón de plata por la pieza SOS SMS para la Cruz Roja Méxicana, desarrollada por la agencia Grey México.
La ganadora del Grand Prix fue Cardboard desarrollada por Google por Google Mountain View, Estados Unidos. A continuación la lista de ganadores:
| Mobile Lions Winners | |||||
| Title | Advertiser | Entrant / Agency | Country | Prize | |
| CARDBOARD | GOOGLE Mountain View | USA | Grand Prix | ||
| CLEVER BUOY | OPTUS | M&C SAATCHI Sydney | AUSTRALIA | Gold Lion | |
| MAKEUP GENIUS | L’ORÉAL PARIS | McCANN PARIS | FRANCE | Gold Lion | |
| THE PURSUIT BY EQUINOX | EQUINOX | R/GA New York | USA | Gold Lion | |
| LISNR | LISNR | R/GA New York | USA | Gold Lion | |
| HAMMERHEAD | HAMMERHEAD NAVIGATION | R/GA New York | USA | Gold Lion | |
| THE UNFORGOTTEN | ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE | FCB CHICAGO / CURRENT Chicago | USA | Gold Lion | |
| EA SPORTS MADDEN GIFERATOR: AN ART, COPY & CODE PROJECT WITH GOOGLE | EA SPORTS | GROW Norfolk | USA | Gold Lion | |
| THE ICE BUCKET CHALLENGE | THE ALS ASSOCIATION | THE ALS ASSOCIATION Washington | USA | Gold Lion | |
| FOUND | MARS | COLENSO BBDO Auckland | NEW ZEALAND | Silver Lion | |
| THE BACKUP MEMORY | SAMSUNG TUNISIA | 3SG-BBDO Ariana | TUNISIA | Silver Lion | |
| THE NEXT PHOTO | CHILDHOOD EYE CANCER TRUST | WUNDERMAN London | UNITED KINGDOM | Silver Lion | |
| OWLET | OWLET BABY CARE | R/GA New York | USA | Silver Lion | |
| SPORTS HOMEWORK | GATORADE | 4 AM SAATCHI & SAATCHI Guatemala | GUATEMALA | Silver Lion | |
| MAKEUP GENIUS | L’ORÉAL PARIS | McCANN PARIS | FRANCE | Silver Lion | |
| BASE PHONEADDRESS | BASE | DDB BRUSSELS | BELGIUM | Silver Lion | |
| BACKMEAPP | PROCTER & GAMBLE | LEO BURNETT ITALY Milan | ITALY | Silver Lion | |
| PROJECT LEARNING CURVE | DOMTAR | ERIC MOWER + ASSOCIATES Charlotte | USA | Silver Lion | |
| THE FUN QUEUE | LISEBERG | SHOUT Gothenburg | SWEDEN | Silver Lion | |
| SOS SMS | MEXICAN RED CROSS | GREY MÈXICO Mexico City | MEXICO | Silver Lion | |
| LGBT AVATARS | PRAGUE PRIDE | GEOMETRY GLOBAL Prague / OGILVY & MATHER PRAGUE | CZECH REPUBLIC | Silver Lion | |
| THE LES PAUL SKILL CHECK | GIBSON GUITAR | SERVICEPLAN Munich | GERMANY | Silver Lion | |
| HAMMERHEAD | HAMMERHEAD NAVIGATION | R/GA New York | USA | Silver Lion | |
| EA SPORTS MADDEN GIFERATOR: AN ART, COPY & CODE PROJECT WITH GOOGLE | EA SPORTS | GROW Norfolk | USA | Silver Lion | |
| #SPRINGISWEIRD | GAP | WIEDEN+KENNEDY New York | USA | Silver Lion | |
| THE PURSUIT BY EQUINOX | EQUINOX | R/GA New York | USA | Silver Lion | |
| LOOK AT ME | SAMSUNG ELECTRONICS | CHEIL WORLDWIDE Seoul | SOUTH KOREA | Silver Lion | |
| AUDI TT BROCHURE HACK | AUDI | RAZORFISH Berlin | GERMANY | Bronze Lion | |
| THE UNFORGOTTEN | ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE | FCB CHICAGO / CURRENT Chicago | USA | Bronze Lion | |
| LOGITECH HARMONY APP | LOGITECH | R/GA New York | USA | Bronze Lion | |
| CANON GIG APP | CANON | UNCLE GREY Copenhagen | DENMARK | Bronze Lion | |
| CANON GIG APP | CANON | UNCLE GREY Copenhagen | DENMARK | Bronze Lion | |
| ORAL-B SMART BRUSH AND APP | PROCTER & GAMBLE | ICONMOBILE GROUP Berlin | GERMANY | Bronze Lion | |
| VIAOPTA DAILY SMARTPHONE APPLICATION | NOVARTIS PHARMA | ARWORKS Budapest | HUNGARY | Bronze Lion | |
| SMART SENTRY | MAXIS BERHAD | OGILVY & MATHER GROUP HONG KONG | HONG KONG | Bronze Lion | |
| DEBATTLE | SVERIGES RADIO | CP+B SCANDINAVIA Gothenburg | SWEDEN | Bronze Lion | |
| VODAFONE “BETWEEN US” | VODAFONE | Y&R TEAM RED ISTANBUL | TURKEY | Bronze Lion | |
| FOUND | MARS | COLENSO BBDO Auckland | NEW ZEALAND | Bronze Lion | |
| LOOK AT ME | SAMSUNG ELECTRONICS | CHEIL WORLDWIDE Seoul | SOUTH KOREA | Bronze Lion | |
| MOVE UPDATE. THE OPEN SOURCE PROJECT | McDONALD´S | DDB & TRIBAL Warsaw / DDB WARSAW | POLAND | Bronze Lion | |
| ADVENTURES OF POCO ECO | IAMYANK | POSSIBLE CEE Budapest | HUNGARY | Bronze Lion | |
| HARUHI HUNTING | SANKYO PLANNING | PARTY Tokyo | JAPAN | Bronze Lion | |
| PRO VISION | OAKLEY | GPY&R Melbourne | AUSTRALIA | Bronze Lion | |
| SOUTH KOREAN NORTH KOREAN TRANSLATOR | DREAM TOUCH FOR ALL | CHEIL WORLDWIDE Seoul / PENGTAI Seoul | SOUTH KOREA | Bronze Lion | |
| THE PURSUIT BY EQUINOX | EQUINOX | R/GA New York | USA | Bronze Lion | |
| MAKEUP GENIUS | L’ORÉAL PARIS | McCANN PARIS | FRANCE | Bronze Lion | |
| TAP THRU | LOWE’S | BBDO NEW YORK | USA | Bronze Lion | |
| PAY PER LOVE | TEATRENEU | THE CYRANOS//McCANN Barcelona | SPAIN | Bronze Lion | |
| LOGITECH HARMONY APP | LOGITECH | R/GA New York | USA | Bronze Lion | |
| OWLET | OWLET BABY CARE | R/GA New York | USA | Bronze Lion | |
| HAMMERHEAD | HAMMERHEAD NAVIGATION | R/GA New York | USA | Bronze Lion | |
| SOCIAL BLOOD APP | RED CROSS | PUBLICITAS/SAATCHI & SAATCHI Guayaquil | ECUADOR | Bronze Lion | |
| TWEAT TO EAT | PEPSICO | AMV BBDO London | UNITED KINGDOM | Bronze Lion | |
| HORSE WITH HARDEN | FOOT LOCKER | BBDO NEW YORK | USA | Bronze Lion | |
| NZDRONIE | TOURISM NEW ZEALAND | WHYBIN\TBWA GROUP SYDNEY | AUSTRALIA | Bronze Lion | |
| THE SIGHT | HBO | ELASTIC Santa Monica | USA | Bronze Lion | |
| HOPE.LY | AMERICAN RED CROSS & BITLY | BBDO NEW YORK | USA | Bronze Lion | |
| 57 | |||||
Entrada ganadora del Grand Prix:
Cardboard desarrollada por Google por Google Mountain View, Estados Unidos, ganadora del Grand Prix.
KVYV
MarketingActivo es Media Supporter del Festival Cannes Lions