La campaña Life is Electric realizada para Panasonic por Dentsu Tokyo se llevó el Grand Pix, así Japón suma un premio más a la lista. Aunque Mauri Gey llego al shotlist de esta categoría, no consiguió ningún león.
Brasil se adjudicó 8 premios y Colombia destacó llevándose un León de Bronce, por la campaña Cement for Collectors realizada para Cementos Argos a cargo de la agencia TBWA/Colombia.
| Title | Client | Product | Entrant Company | Country | Agency | Prize |
| MAPS | VOLKSWAGEN DO BRASIL | TOAUREG WITH 4-ZONE TEMPERATURE CONTROL | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | Bronze Lion |
| KOBE’S RULES BOOK | ESPN | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | AFRICA São Paulo | Bronze Lion |
| MAGIC WORDS – THE BOOK | HP | HP | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | Bronze Lion |
| REINCARNATION | J.WALTER THOMPSON3 | SÃO PAULO CITY HALL | J. WALTER THOMPSON BRAZIL São Paulo | BRAZIL | J. WALTER THOMPSON BRAZIL São Paulo | Bronze Lion |
| BRAILLE BRICKS | DORINA NOWILL FOUNDATION | INSTITUTIONAL | LEW’LARA\TBWA São Paulo | BRAZIL | LEW’LARA\TBWA São Paulo | Silver Lion |
| KOBE’S RULES BOOK | ESPN | INSTITUTIONAL | AFRICA São Paulo | BRAZIL | AFRICA São Paulo | Bronze Lion |
| MAGIC WORDS – THE BOOK | HP | HP | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | Bronze Lion |
