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Grey London se lleva el Grand Prix de Diseño

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Grey London se lleva el Grand Prix de Diseño

Lanzada en el año 2008, la categoría Diseño se creó para premiar el uso del diseño en la comunicación y la experiencia para informar aquello que distingue a la marca. En esta edición, el jurado premió 79 piezas: 1 Grand Prix, 12 Oros, 26 Platas y 40 Bronces. El Grand Prix se lo llevó la agencia Grey London de Reino Unido, por la pieza Lifepaint para Volvo UK.

En cuanto a la participación de Latinoamerica, Brasil destacó con 7 piezas galardonadas, consiguió 3 Leones de Plata y 4 de Bronce. Colombia por su parte logró un León de Oro. a continuación la lista de ganadores:

 

Design Lions Winners
Title Advertiser Entrant / Agency Country Prize
LIFEPAINT VOLVO UK GREY LONDON UNITED KINGDOM Grand Prix
IDENTITY FOR THE FAMILY FARM OF CHEBURASHKINI BROTHERS THE FAMILY FARM OF CHEBURASHKINI BROTHERS ERMOLAEV BUREAU Moscow RUSSIA Gold Lion
GET BACK, TOHOKU. EAST JAPAN RAILWAY COMPANY DENTSU INC. Tokyo JAPAN Gold Lion
PLEATS PLEASE FLOWERS SERIES POSTERS ISSEY MIYAKE TAKU SATOH DESIGN Tokyo JAPAN Gold Lion
NOT A BUG SPLAT REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS BBDO PAKISTAN Lahore PAKISTAN Gold Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Gold Lion
PRICELESS WEAPONS COLOMBIA’S MINISTRY OF ENVIRONMENT GEOMETRY GLOBAL COLOMBIA Bogotá COLOMBIA Gold Lion
JUNIOR SWIMMING CHAMPIONSHIPS TOKIO MARINE NICHIDO DENTSU INC. Tokyo JAPAN Gold Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK USA Gold Lion
THE LAST SHOT JORDAN BRAND AKQA San Francisco USA Gold Lion
NOT A BUG SPLAT REPRIEVE / FOUNDATION FOR FUNDAMENTAL RIGHTS BBDO PAKISTAN Lahore PAKISTAN Gold Lion
LICHTGRENZE THE CITY OF BERLIN (KULTURPROJEKTE BERLIN) WHITEVOID Berlin GERMANY Gold Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Gold Lion
WOW! NO COW! OATLY FORSMAN & BODENFORS Gothenburg SWEDEN Silver Lion
AIRBNB REBRAND AIRBNB DESIGNSTUDIO London UNITED KINGDOM Silver Lion
PEARL KEIO UNIVERSITY DENTSU INC. Tokyo JAPAN Silver Lion
JUNIOR SWIMMING CHAMPIONSHIPS TOKIO MARINE NICHIDO DENTSU INC. Tokyo JAPAN Silver Lion
JAPANESE HARMONY SUNTORY HOLDINGS HAKUHODO Tokyo JAPAN Silver Lion
IT HAPPENS HERE 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Silver Lion
THE WEDDINGLOPE ROSENTHAL KOLLE REBBE Hamburg GERMANY Silver Lion
TRUE WETSUITS QUIKSILVER JAPAN TBWA\HAKUHODO Tokyo JAPAN Silver Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK USA Silver Lion
FILM4 IDENTS CHANNEL 4 4creative London UNITED KINGDOM Silver Lion
2014 TITLE SEQUENCE D&AD MILL+ London UNITED KINGDOM Silver Lion
WISH YOU WERE HERE D&AD LOBO São Paulo BRAZIL Silver Lion
THE CANCER SUTRA STUPID CANCER THE BULL-WHITE HOUSE New York USA Silver Lion
SHOEMOJI FOOT LOCKER BBDO NEW YORK USA Silver Lion
FORMATION FITCH FITCH London UNITED KINGDOM Silver Lion
SOUNDLAB POSTERS LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Silver Lion
INTEL CLEAR INTEL RED PEAK New York USA Silver Lion
EXOBIOTANICA MAKOTO AZUMA(BOTANIST/FLOWER ARTIST) SIX Tokyo JAPAN Silver Lion
SUFFOCATION KARMA NIRVANA LEO BURNETT LONDON UNITED KINGDOM Silver Lion
SOUNDLAB RECORDS LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Silver Lion
INFREQUENT FLYERS CLUB TIGERAIR McCANN MELBOURNE AUSTRALIA Silver Lion
HOUSE OF MAMBA NIKE AKQA London / AKQA Shanghai UNITED KINGDOM Silver Lion
AIRBNB PORTLAND CALL CENTER AIRBNB AIRBNB San Francisco / BOORA ARCHITECTS Portland USA Silver Lion
THE DNA PROJECT J.VIEWZ HELLO MONDAY Aarhus C DENMARK Silver Lion
INSIDE ABBEY ROAD GOOGLE GOOGLE CREATIVE LAB London UNITED KINGDOM Silver Lion
THE LAST SHOT JORDAN BRAND AKQA San Francisco USA Silver Lion
SONOS BRAND IDENTITY SONOS BRUCE MAU DESIGN Toronto CANADA Bronze Lion
WAIT JÉRÉMIE NORMANDIN LANDOR ASSOCIATES Paris FRANCE Bronze Lion
THE FRESHEST ORANGE JUICE BRAND INTERMARCHÉ MARCEL Paris FRANCE Bronze Lion
FEDORA FEDORA-THE EUROPEAN CIRCLE OF PHILANTHROPISTS OF BALLET AND OPERA LANDOR ASSOCIATES Paris FRANCE Bronze Lion
WORLD GALLERY APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Bronze Lion
CELEBRATING 50 YEARS IN BRAZIL NISSIN AJINOMOTO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Bronze Lion
LIFEPAINT VOLVO UK GREY LONDON UNITED KINGDOM Bronze Lion
RUBBISH FAMZINE: TILL DEATH DO US PART HOLYCRAP.SG KINETIC SINGAPORE SINGAPORE Bronze Lion
FORMATION FITCH FITCH London UNITED KINGDOM Bronze Lion
CHRISTMAS WRAPPING PAPER LEO BURNETT TORONTO LEO BURNETT TORONTO CANADA Bronze Lion
TICKET BOOKS L&PM AFRICA São Paulo BRAZIL Bronze Lion
HONDA. BEAUTIFUL ENGINES. HONDA MOTOR CO. MORI Tokyo / DENTSU INC. Tokyo JAPAN Bronze Lion
THE BURGER REPORT McDONALD´S GERMANY THJNK Hamburg / LEO BURNETT FRANKFURT GERMANY Bronze Lion
MARCO POLO TITLE SEQUENCE NETFLIX / WEINSTEIN GROUP MILL+ New York USA Bronze Lion
IRON MIND YOSHIDA HIDEO MEMORIAL FOUNDATION/ADVERTISING MUSEUM TOKYO DENTSU INC. Tokyo JAPAN Bronze Lion
CUT A TREE. KILL A LIFE – TAPIR MALAYSIAN NATURE SOCIETY Y&R MALAYSIA Kuala Lumpur MALAYSIA Bronze Lion
WAIT JÉRÉMIE NORMANDIN LANDOR ASSOCIATES Paris FRANCE Bronze Lion
WORLD GALLERY APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Bronze Lion
THE MSC MAGNIFICA SHIPHORN CHOIR MSC KREUZFAHRT LEAGAS DELANEY Hamburg GERMANY Bronze Lion
THE BERLIN WALL OF SOUND SOUNDCLOUD GREY GERMANY Düsseldorf / GREY GERMANY Berlin GERMANY Bronze Lion
AIRBNB REBRAND AIRBNB DESIGNSTUDIO London UNITED KINGDOM Bronze Lion
FEDORA FEDORA-THE EUROPEAN CIRCLE OF PHILANTHROPISTS OF BALLET AND OPERA LANDOR ASSOCIATES Paris FRANCE Bronze Lion
THERE’S ANOTHER SIDE TO THE STORY DEPAUL UK PUBLICIS LONDON UNITED KINGDOM Bronze Lion
WOW! NO COW! OATLY FORSMAN & BODENFORS Gothenburg SWEDEN Bronze Lion
RON MUECK AT PINACOTECA PINACOTECA DO ESTADO DE SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Bronze Lion
ADIDAS ORIGINALS NEIGHBOURHOOD STORES ADIDAS HERE DESIGN London UNITED KINGDOM Bronze Lion
FLOWER LUSH IN ROPPONGI HILLS MORI BUILDING AD&D TOKYO JAPAN Bronze Lion
CENTERSTAGE SAMSUNG ELECTRONICS THE BARBARIAN GROUP New York USA Bronze Lion
BE PREPARED FERRERO ASIA nudeJEH Bangkok / GREY THAILAND Bangkok THAILAND Bronze Lion
SNOW GRAFFITI MEXICO TOURISM BOARD LAPIZ Chicago USA Bronze Lion
MORE THAN A SIGN DISLIFE Y&R Moscow RUSSIA Bronze Lion
DAIRY PACKAGING FOR THE FAMILY FARM OF CHEBURASHKINI BROTHERS THE FAMILY FARM OF CHEBURASHKINI BROTHERS ERMOLAEV BUREAU Moscow RUSSIA Bronze Lion
DESIGN OF A SINGLE MALTS COLLECTION THE WHISKY LODGE BE DANDY PARIS FRANCE Bronze Lion
WAIT JÉRÉMIE NORMANDIN LANDOR ASSOCIATES Paris FRANCE Bronze Lion
MAGIC TAPE 3M DEUTSCHLAND KOLLE REBBE Hamburg GERMANY Bronze Lion
SOUNDLAB BOX LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Bronze Lion
DEFINE THE DIFFERENCE NOBLE DEVELOPMENT PUBLIC CO. OGILVY & MATHER Bangkok THAILAND Bronze Lion
WEBSITE REDESIGN VIRGIN AMERICA WORK & CO Brooklyn USA Bronze Lion
EYE CLICK DONATION ALS LEAGUE PUBLICIS BRUSSELS BELGIUM Bronze Lion
HOUSE OF MAMBA NIKE AKQA London / AKQA Shanghai UNITED KINGDOM Bronze Lion
Total: 79

 

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MarketingActivo es Media Supporter del Festival Cannes Lions

Ecuador y Colombia únicos representantes latinoamericanos en ganar un Product Design Lion

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Ecuador y Colombia únicos representantes latinoamericanos en ganar un Product Design Lion

En su segundo año en el festival, Product Design Lion entregó 8 premios, uno de ellos un Grand Prix para la pieza «The lucky iron fish project» para Lucky Iron Fish desarrollado por la agencia Geometry Global Dubai.

Ecuador y Colombia fueron los únicos países latinoamericanos en conseguir un metal en esta categoría. La pieza ACH2O para Panasonic de Maruri Grey Guayaquil fue la representante de Ecuador, dejando en alto una vez más la actuación de la agencia guayaquileña que lleva varios Leones a su haber durante esta edición del festival. Por Colombia, la pieza ganadora fue Funtastic Hand de Cirec Fundation desarrollada por Publicis Colombia. a continuación la lista de ganadores:

GRAND PRIX «The Lucky Iron Fish Project» para el anunciante Lucky Iron Fish de la agencia Geometry Global, Emiratos Árabes Unidos.

GRAND PRIX "The Lucky Iron Fish Project" para el anunciante Lucky Iron Fish de la agencia Geometry Global, Emiratos Árabes Unidos.

PRODUCT DESIGN LION «TMA – 2 Modular Headphone System para AIAIAI por la agencia AIAIAI Copenhagen/Kilo Design Vlaby, Dinamarca.

 PRODUCT DESIGN LION "TMA - 2 Modular Headphone System para AIAIAI por la agencia AIAIAI Copenhagen/Kilo Design Vlaby, Dinamarca.

PRODUCT DESIGN LION «ACH2O» para PANASONIC por Maruri Grey Guayaquil, Ecuador.

PRODUCT DESIGN LION "ACH2O" para PANASONIC por Maruri Grey Guayaquil, Ecuador.

PRODUCT DESIGN LION «Hammerhead» para Hammerhead Navigation de R/GA New York, Singapur.

PRODUCT DESIGN LION "Hammerhead" para Hammerhead Navigation de R/GA New York, Singapur.

PRODUCT DESIGN LION «Life Saving Dot» para Talwar Bindi por Grey Group, Singapur.

PRODUCT DESIGN LION "Life Saving Dot" para Talwar Bindi por Grey Group, Singapur.

PRODUCT DESIGN LION «Funtastic Hand» para CIREC Fundation de Publicis Colombia Bogotá, Colombia.

 PRODUCT DESIGN LION "Funtastic Hand" para CIREC Fundation de Publicis Colombia Bogotá, Colombia.

PRODUCT DESIGN LION «Bioranger» para Diagenetix por R/GA New York, Estados Unidos.

PRODUCT DESIGN LION "Bioranger" para Diagenetix por R/GA New York, Estados Unidos.

PRODUCT DESIGN LION «The Pursuit by Equinox» para Equinox por R/GA New York, Estados Unidos.

PRODUCT DESIGN LION "The Pursuit by Equinox" para Equinox por R/GA New York, Estados Unidos.

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MarketingActivo es Media Supporter del Festival Cannes Lions

79 entradas premiadas en la categoría Prensa

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79 entradas premiadas en la categoría Prensa

Pablo del Campo, director creativo global de Saatchi & Saatchi presidió el jurado calificador de la categoría Prensa en la que se entregaron 1 Grand Prix, 10 Oros, 22 Platas y 46 Bronces. El GP se lo llevó la campaña realizada para La Ciudad de Buenos Aires, por la agencia The Community de Miami, Estados Unidos.

Grand Prix para la campaña realizada para La Ciudad de Buenos Aires, por la agencia The Community de Miami, Estados Unidos.
Grand Prix para la campaña realizada para La Ciudad de Buenos Aires, por la agencia The Community de Miami, Estados Unidos.

Una vez más, Brasil destaca en ésta categoría llevándose 11 galardones (1 Oro, 1 Plata y 9 Bronces). Le siguieron Chile y México con 3 premios cada uno, Argentina con dos galardones y Colombia con uno. A continuación la lista completa:

Press Lions Winners
Title Advertiser Entrant / Agency Country Prize
DOG CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Grand Prix Campaign
BABY CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Grand Prix Campaign
SQUIRREL CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Grand Prix Campaign
MOTHS CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Grand Prix Campaign
COCA-COLA TOGETHER LOVE THE COCA-COLA COMPANY OGILVY PARIS FRANCE Gold Lion Campaign
COCA-COLA TOGETHER PEACE THE COCA-COLA COMPANY OGILVY PARIS FRANCE Gold Lion Campaign
A CREAM THAT GIVES YOU WRINKLES SKINFOODS / NEW ZEALAND BREAST CANCER FOUNDATION COLENSO BBDO Auckland NEW ZEALAND Gold Lion
FIAT 500 MERCEDES-BENZ / SMART CLM BBDO Boulogne-Billancourt FRANCE Gold Lion Campaign
VW UP MERCEDES-BENZ / SMART CLM BBDO Boulogne-Billancourt FRANCE Gold Lion Campaign
RENAULT TWINGO MERCEDES-BENZ / SMART CLM BBDO Boulogne-Billancourt FRANCE Gold Lion Campaign
TOYOTA IQ MERCEDES-BENZ / SMART CLM BBDO Boulogne-Billancourt FRANCE Gold Lion Campaign
MINI COOPER MERCEDES-BENZ / SMART CLM BBDO Boulogne-Billancourt FRANCE Gold Lion Campaign
GRANDMA VOLKSWAGEN DO BRASIL ALMAPBBDO São Paulo BRAZIL Gold Lion Campaign
BROKE UP VOLKSWAGEN DO BRASIL ALMAPBBDO São Paulo BRAZIL Gold Lion Campaign
MOVE OUT VOLKSWAGEN DO BRASIL ALMAPBBDO São Paulo BRAZIL Gold Lion Campaign
MACHINE GUN MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Gold Lion Campaign
OBUS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Gold Lion Campaign
GRENADE MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Gold Lion Campaign
PROTHESIS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Gold Lion Campaign
SAW MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Gold Lion Campaign
UK 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SWEDEN 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
NETHERLANDS 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
GERMANY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
ITALY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SCOTLAND 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
DOG CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
BABY CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
SQUIRREL CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
UK 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SWEDEN 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
NETHERLANDS 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
GERMANY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
ITALY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SCOTLAND 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
DOG CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
BABY CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
SQUIRREL CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
WEAK UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
FATTY UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
NERD UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
LITTLE GIRL FREDDO Y&R SÃO PAULO BRAZIL Silver Lion
SOCCER FARNHAM ALE & LAGER lg2 Québec CANADA Silver Lion Campaign
SPOUSE FARNHAM ALE & LAGER lg2 Québec CANADA Silver Lion Campaign
BUSINESS DINNER PROCTER & GAMBLE DEL CAMPO SAATCHI & SAATCHI Buenos Aires ARGENTINA Silver Lion Campaign
GIRL PROCTER & GAMBLE DEL CAMPO SAATCHI & SAATCHI Buenos Aires ARGENTINA Silver Lion Campaign
LEAD ROLE PROCTER & GAMBLE DEL CAMPO SAATCHI & SAATCHI Buenos Aires ARGENTINA Silver Lion Campaign
VIDEO CONFERENCE PROCTER & GAMBLE DEL CAMPO SAATCHI & SAATCHI Buenos Aires ARGENTINA Silver Lion Campaign
FRENCH HORN DABUR McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
FLUGELHORN DABUR McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
SAXOPHONE DABUR McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
GYM CLUB DARJEELING – GROUPE CHANTELLE HEREZIE Paris FRANCE Silver Lion Campaign
ROOFTOP DARJEELING – GROUPE CHANTELLE HEREZIE Paris FRANCE Silver Lion Campaign
PARK DARJEELING – GROUPE CHANTELLE HEREZIE Paris FRANCE Silver Lion Campaign
SALMON MARS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
CHICKEN MARS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
SEAFOOD MARS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
CONFUSING INDIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
CONFUSING IRANIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
CONFUSING ARAB ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
BIG AIRPLANE CKGADGET OGILVY & MATHER Bangkok THAILAND Silver Lion Campaign
BUS CKGADGET OGILVY & MATHER Bangkok THAILAND Silver Lion Campaign
SHOE HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
SHIRT HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
BIKINI HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
TIDINGS OF JOY HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
CHRISTMAS TIME HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
GOOD WILL TO ALL MEN HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
BEACH THAI AIRASIA BBDO PROXIMITY THAILAND Bangkok THAILAND Silver Lion Campaign
MOUNTAIN THAI AIRASIA BBDO PROXIMITY THAILAND Bangkok THAILAND Silver Lion Campaign
WATERFALL THAI AIRASIA BBDO PROXIMITY THAILAND Bangkok THAILAND Silver Lion Campaign
SUBMARINE HASBRO DDB COLOMBIA Bogotá COLOMBIA Silver Lion Campaign
TANK HASBRO DDB COLOMBIA Bogotá COLOMBIA Silver Lion Campaign
SCHOOL BUS HASBRO DDB COLOMBIA Bogotá COLOMBIA Silver Lion Campaign
ANAGRAM LOVERS MATTEL LOLA LOWE & PARTNERS Madrid SPAIN Silver Lion Campaign
ANAGRAM DUET MATTEL LOLA LOWE & PARTNERS Madrid SPAIN Silver Lion Campaign
ANAGRAM DREAMS MATTEL LOLA LOWE & PARTNERS Madrid SPAIN Silver Lion Campaign
OLD AXL MARISCAL ROCK RADIO TAPSA | Y&R Madrid SPAIN Silver Lion Campaign
OLD MCCARTNEY MARISCAL ROCK RADIO TAPSA | Y&R Madrid SPAIN Silver Lion Campaign
OLD DYLAN MARISCAL ROCK RADIO TAPSA | Y&R Madrid SPAIN Silver Lion Campaign
OLD TYLER MARISCAL ROCK RADIO TAPSA | Y&R Madrid SPAIN Silver Lion Campaign
OLD RICHARDS MARISCAL ROCK RADIO TAPSA | Y&R Madrid SPAIN Silver Lion Campaign
DHL HANDS – RIPPED DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Silver Lion Campaign
DHL HANDS – CUTTER DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Silver Lion Campaign
DHL HANDS – SCISSORS DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Silver Lion Campaign
PUDDLE ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
BASEMENT ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
ELEPHANT LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
APE LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
HYENA LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
FROG LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
TIDINGS OF JOY HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
CHRISTMAS TIME HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
GOOD WILL TO ALL MEN HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
MACHINE GUN MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
OBUS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SLEDGEHAMMER MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
GRENADE MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
PROTHESIS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SAW MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
ELEPHANT LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
APE LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
HYENA LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
FROG LAND ROVER USA Y&R NEW YORK USA Silver Lion Campaign
MACHINE GUN MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
OBUS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SLEDGEHAMMER MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
GRENADE MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
PROTHESIS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
TAXI MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SAW MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
PARROT DOS EN UNO PROLAM Y&R Santiago CHILE Bronze Lion
MATHEMATICS CACAU SHOW LEW’LARA\TBWA São Paulo BRAZIL Bronze Lion Campaign
PAINTING CACAU SHOW LEW’LARA\TBWA São Paulo BRAZIL Bronze Lion Campaign
TIGER MP WINES / BODEGAS SALENTEIN NIñA Buenos Aires ARGENTINA Bronze Lion Campaign
FOX MP WINES / BODEGAS SALENTEIN NIñA Buenos Aires ARGENTINA Bronze Lion Campaign
BEAR MP WINES / BODEGAS SALENTEIN NIñA Buenos Aires ARGENTINA Bronze Lion Campaign
CHOOSE SANTA TERESA RUM SCPF Barcelona SPAIN Bronze Lion Campaign
HARD DAY SANTA TERESA RUM SCPF Barcelona SPAIN Bronze Lion Campaign
PHILOSOPHY SANTA TERESA RUM SCPF Barcelona SPAIN Bronze Lion Campaign
OUTPUT SANTA TERESA RUM SCPF Barcelona SPAIN Bronze Lion Campaign
THE BODY 1 RÖMERQUELLE HEREZIE Paris FRANCE Bronze Lion Campaign
THE BODY 2 RÖMERQUELLE HEREZIE Paris FRANCE Bronze Lion Campaign
THE BODY 3 RÖMERQUELLE HEREZIE Paris FRANCE Bronze Lion Campaign
JUDITE TEKBOND WUNDERMAN BRAZIL São Paulo BRAZIL Bronze Lion Campaign
NOEMIA TEKBOND WUNDERMAN BRAZIL São Paulo BRAZIL Bronze Lion Campaign
MIRTES TEKBOND WUNDERMAN BRAZIL São Paulo BRAZIL Bronze Lion Campaign
RURAL UNILEVER INDONESIA LOWE INDONESIA Jakarta INDONESIA Bronze Lion Campaign
URBAN UNILEVER INDONESIA LOWE INDONESIA Jakarta INDONESIA Bronze Lion Campaign
MASTURBATION PHILIPS WALITA / INSINUANTE.COM REVOLUTION BRASIL Salvador – Bahia BRAZIL Bronze Lion Campaign
XEROX PHILIPS WALITA / INSINUANTE.COM REVOLUTION BRASIL Salvador – Bahia BRAZIL Bronze Lion Campaign
FETICHE PHILIPS WALITA / INSINUANTE.COM REVOLUTION BRASIL Salvador – Bahia BRAZIL Bronze Lion Campaign
1 BOYFRIEND GARNIER PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
2 JOB GARNIER PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
3 BIG GIRL GARNIER PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
WHAT EMMA SEES SCHICK NEW ZEALAND Y&R NZ Auckland NEW ZEALAND Bronze Lion Campaign
WHAT KATE SEES SCHICK NEW ZEALAND Y&R NZ Auckland NEW ZEALAND Bronze Lion Campaign
WHAT SARAH SEES SCHICK NEW ZEALAND Y&R NZ Auckland NEW ZEALAND Bronze Lion Campaign
BREAK UP PROCTER & GAMBLE CONILL SAATCHI & SAATCHI Miami USA Bronze Lion Campaign
CRY PROCTER & GAMBLE CONILL SAATCHI & SAATCHI Miami USA Bronze Lion Campaign
HOSPITAL PROCTER & GAMBLE CONILL SAATCHI & SAATCHI Miami USA Bronze Lion Campaign
RAIN PROCTER & GAMBLE CONILL SAATCHI & SAATCHI Miami USA Bronze Lion Campaign
PHOTOS PROCTER & GAMBLE CONILL SAATCHI & SAATCHI Miami USA Bronze Lion Campaign
GELOCATIL_AAHH GRUPO FERRER INTERNACIONAL GREY SPAIN Madrid SPAIN Bronze Lion Campaign
GELOCATIL_GRR GRUPO FERRER INTERNACIONAL GREY SPAIN Madrid SPAIN Bronze Lion Campaign
HOT DOG COMBO BAYER BBDO MEXICO MEXICO Bronze Lion Campaign
RISOTTO POMODORO BAYER BBDO MEXICO MEXICO Bronze Lion Campaign
VIKING COPIC FCB CHICAGO USA Bronze Lion Campaign
BEAR COPIC FCB CHICAGO USA Bronze Lion Campaign
LUCHADOR COPIC FCB CHICAGO USA Bronze Lion Campaign
NEW YORK FLYING PET Y&R SÃO PAULO BRAZIL Bronze Lion Campaign
PARIS FLYING PET Y&R SÃO PAULO BRAZIL Bronze Lion Campaign
BORA BORA FLYING PET Y&R SÃO PAULO BRAZIL Bronze Lion Campaign
TO ISTANBUL JEEP LEO BURNETT TAILOR MADE São Paulo BRAZIL Bronze Lion Campaign
TO BARCELONA JEEP LEO BURNETT TAILOR MADE São Paulo BRAZIL Bronze Lion Campaign
SMART FOR TWO YOKO SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO SNAKE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO JACKIE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
ROME DAIMLER AG / SMART MBD BBDO GROUP GERMANY Berlin GERMANY Bronze Lion Campaign
BERLIN DAIMLER AG / SMART MBD BBDO GROUP GERMANY Berlin GERMANY Bronze Lion Campaign
BEETLE LAND ROVER USA Y&R NEW YORK USA Bronze Lion Campaign
GRAPE LAND ROVER USA Y&R NEW YORK USA Bronze Lion Campaign
SNAKE LAND ROVER USA Y&R NEW YORK USA Bronze Lion Campaign
FLOWER LAND ROVER USA Y&R NEW YORK USA Bronze Lion Campaign
ICE CREAM STORE MAN LATIN AMERICA ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
FISH MARKET MAN LATIN AMERICA ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
FLOWER BOUTIQUE MAN LATIN AMERICA ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
SPEED DIAL VOLKSWAGEN COLENSO BBDO Auckland NEW ZEALAND Bronze Lion
8:36 INTERMARCHÉ MARCEL Paris FRANCE Bronze Lion Campaign
9:32 INTERMARCHÉ MARCEL Paris FRANCE Bronze Lion Campaign
ALLEY McDONALD´S LEO BURNETT DUBAI UNITED ARAB EMIRATES Bronze Lion Campaign
SQUARE McDONALD´S LEO BURNETT DUBAI UNITED ARAB EMIRATES Bronze Lion Campaign
STREET McDONALD´S LEO BURNETT DUBAI UNITED ARAB EMIRATES Bronze Lion Campaign
McDONALD’S BREAKFAST – HOTCAKES McDONALD´S LEO BURNETT DUBAI UNITED ARAB EMIRATES Bronze Lion Campaign
McDONALD’S BREAKFAST – SAUSAGE McMUFFIN & EGG McDONALD´S LEO BURNETT DUBAI UNITED ARAB EMIRATES Bronze Lion Campaign
LIFE OF PI NETFLIX DDB CANADA Vancouver CANADA Bronze Lion Campaign
FARGO NETFLIX DDB CANADA Vancouver CANADA Bronze Lion Campaign
GHOSTBUSTERS NETFLIX DDB CANADA Vancouver CANADA Bronze Lion Campaign
BEAR NATIONAL GEOGRAPHIC KIDS MAGAZINE FoxP2 Cape Town SOUTH AFRICA Bronze Lion Campaign
SNAKE NATIONAL GEOGRAPHIC KIDS MAGAZINE FoxP2 Cape Town SOUTH AFRICA Bronze Lion Campaign
ICE CAPS NATIONAL GEOGRAPHIC KIDS MAGAZINE FoxP2 Cape Town SOUTH AFRICA Bronze Lion Campaign
BEES NATIONAL GEOGRAPHIC KIDS MAGAZINE FoxP2 Cape Town SOUTH AFRICA Bronze Lion Campaign
FISH NATIONAL GEOGRAPHIC KIDS MAGAZINE FoxP2 Cape Town SOUTH AFRICA Bronze Lion Campaign
FRANCE EDITORA TODAS AS CULTURAS ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
GERMANY EDITORA TODAS AS CULTURAS ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
SPAIN EDITORA TODAS AS CULTURAS ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
KID AXA DDB GROUP SINGAPORE SINGAPORE Bronze Lion Campaign
CAT AXA DDB GROUP SINGAPORE SINGAPORE Bronze Lion Campaign
PAINT AXA DDB GROUP SINGAPORE SINGAPORE Bronze Lion Campaign
CATCH 22 THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
THE GREAT GATSBY THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
MIDNIGHT’S CHILDREN THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
MARRIAGE VTR INTERNET SIMPLE Santiago CHILE Bronze Lion Campaign
ITCH VTR INTERNET SIMPLE Santiago CHILE Bronze Lion Campaign
HAPPY BAIDU Y&R SHANGHAI CHINA Bronze Lion Campaign
CHEEKY BAIDU Y&R SHANGHAI CHINA Bronze Lion Campaign
SMILEY BAIDU Y&R SHANGHAI CHINA Bronze Lion Campaign
CRAZY BAIDU Y&R SHANGHAI CHINA Bronze Lion Campaign
SURRENDER PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
RETREAT PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
ESCAPE PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
DEFEAT PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
KID MINI PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
TEENNAGER MINI PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
THE HIV POSITIVE AD GIV (LIFE SUPPORT GROUP) OGILVY BRASIL São Paulo BRAZIL Bronze Lion
BLIND SPOT CHILD SINGULARES F.BIZ São Paulo BRAZIL Bronze Lion Campaign
BLIND SPOT BRIDGE SINGULARES F.BIZ São Paulo BRAZIL Bronze Lion Campaign
BLIND SPOT BIKE SINGULARES F.BIZ São Paulo BRAZIL Bronze Lion Campaign
ANDY WARHOL CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Bronze Lion Campaign
GEORGE LUCAS CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Bronze Lion Campaign
CATCH 22 THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
THE GREAT GATSBY THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
MIDNIGHT’S CHILDREN THE WINSTON FLETCHER FICTION PRIZE DLKW LOWE London UNITED KINGDOM Bronze Lion Campaign
HERPESTES AUROPUNCTATUS/INDIAN MONGOOSE HONDA AUSTRALIA LEO BURNETT MELBOURNE AUSTRALIA Bronze Lion Campaign
RHINELLA MARINA/CANE TOAD HONDA AUSTRALIA LEO BURNETT MELBOURNE AUSTRALIA Bronze Lion Campaign
ALOPEX LAGOPUS/ARCTIC FOX HONDA AUSTRALIA LEO BURNETT MELBOURNE AUSTRALIA Bronze Lion Campaign
GOAT X-NEWS Y&R SOUTH AFRICA Cape Town / CREATIVE Y&R Nairobi SOUTH AFRICA Bronze Lion Campaign
STARVE X-NEWS Y&R SOUTH AFRICA Cape Town / CREATIVE Y&R Nairobi SOUTH AFRICA Bronze Lion Campaign
HELL X-NEWS Y&R SOUTH AFRICA Cape Town / CREATIVE Y&R Nairobi SOUTH AFRICA Bronze Lion Campaign
RURAL UNILEVER INDONESIA LOWE INDONESIA Jakarta INDONESIA Bronze Lion Campaign
URBAN UNILEVER INDONESIA LOWE INDONESIA Jakarta INDONESIA Bronze Lion Campaign
SURRENDER PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
RETREAT PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
ESCAPE PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
DEFEAT PHD BIKES Y&R PRAGUE CZECH REPUBLIC Bronze Lion Campaign
MOUNT FUJI TIPCO F&B CO. IPG ADVERTISING Bangkok THAILAND Bronze Lion Campaign
WAVE TIPCO F&B CO. IPG ADVERTISING Bangkok THAILAND Bronze Lion Campaign
WALRUS GREEN PEACE PUBLICIS SHANGHAI CHINA Bronze Lion Campaign
BEAR GREEN PEACE PUBLICIS SHANGHAI CHINA Bronze Lion Campaign
HOMEWRECK THE SAMARITANS HONG KONG Y&R SHANGHAI CHINA Bronze Lion Campaign
HEARTBREAK THE SAMARITANS HONG KONG Y&R SHANGHAI CHINA Bronze Lion Campaign
ALCOHOLIC THE SAMARITANS HONG KONG Y&R SHANGHAI CHINA Bronze Lion Campaign
GAMBLER THE SAMARITANS HONG KONG Y&R SHANGHAI CHINA Bronze Lion Campaign
BULLY THE SAMARITANS HONG KONG Y&R SHANGHAI CHINA Bronze Lion Campaign
ROCKETS SNEAKER FREAKER BOOGAZINE BBDO NEW YORK USA Bronze Lion
EXPLORE YOUR DREAMS LIST GENERAL CONTRACTOR REICHL UND PARTNER Linz AUSTRIA Bronze Lion Campaign
BE THE TAILOR OF YOUR DREAMS LIST GENERAL CONTRACTOR REICHL UND PARTNER Linz AUSTRIA Bronze Lion Campaign
BE THE PAINTER OF YOUR DREAMS LIST GENERAL CONTRACTOR REICHL UND PARTNER Linz AUSTRIA Bronze Lion Campaign
PIMP BENNETT COLEMAN TAPROOT DENTSU Mumbai INDIA Bronze Lion
79

KVYV

MarketingActivo es Media Supporter del Festival Cannes Lions

El iPhone 6 se lleva el Grand Prix de Outdoors

Equipo MarketingActivo
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El iPhone 6 se lleva el Grand Prix de Outdoors

Con un total de 131 piezas premiadas, Outdoors entregó 1 Grand Prix, 19 Leones de Oro, 36 Platas y 75 Bronces. El GP fue entregado a la pieza World Gallery desarrollada para el iPhone 6 de Apple por TBWA / Media Arts Lab Los Angeles / Apple Cupertino.

World Gallery de Apple ganadora del Grand prix:

En esta edición la participación de países latinoamericanos no pasó desapercibida, Brasil logró 21 galardones (2 Oros, 8 Platas, 11 Bronces). Le siguieron, de lejos, México con 8 premios (1 Plata, 7 Bronces), Chile 6 (2 Oros, 2 Platas, 2 Bronces), Colombia (1 Oro, 1 Plata), Argentina (1 Oro, 1 Bronce), Perú (2 Bronces). A continuación los ganadores:

Outdoor Lions Winners
Title Advertiser Entrant / Agency Country Prize
WORLD GALLERY APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Grand Prix
BRENDAN O APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Gold Lion Campaign
CIELO D APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Gold Lion Campaign
JIRASAK P APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Gold Lion Campaign
COLE R APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Gold Lion Campaign
TEPPO K APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Gold Lion Campaign
CYAN ECOFILL OGILVY & MATHER COLOMBIA Bogotá COLOMBIA Gold Lion Campaign
MAGENTA ECOFILL OGILVY & MATHER COLOMBIA Bogotá COLOMBIA Gold Lion Campaign
YELLOW ECOFILL OGILVY & MATHER COLOMBIA Bogotá COLOMBIA Gold Lion Campaign
BLACK ECOFILL OGILVY & MATHER COLOMBIA Bogotá COLOMBIA Gold Lion Campaign
CONFUSING INDIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Gold Lion Campaign
CONFUSING IRANIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Gold Lion Campaign
CONFUSING ARAB ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Gold Lion Campaign
ELTON NEWS UK GREY LONDON UNITED KINGDOM Gold Lion Campaign
BRANSON NEWS UK GREY LONDON UNITED KINGDOM Gold Lion Campaign
COWELL NEWS UK GREY LONDON UNITED KINGDOM Gold Lion Campaign
B&W DRESS ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Gold Lion Campaign
BLUE DRESS ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Gold Lion Campaign
PULLOVER ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Gold Lion Campaign
SWEATER ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Gold Lion Campaign
TUNIC ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Gold Lion Campaign
ALEX MILLIMED THAILAND BBDO PROXIMITY THAILAND Bangkok THAILAND Gold Lion Campaign
RAMSAY MILLIMED THAILAND BBDO PROXIMITY THAILAND Bangkok THAILAND Gold Lion Campaign
TYLER MILLIMED THAILAND BBDO PROXIMITY THAILAND Bangkok THAILAND Gold Lion Campaign
DRUMSTICK KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Gold Lion Campaign
BURGER KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Gold Lion Campaign
FRENCH FRIES KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Gold Lion Campaign
FATTY UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
NERD UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
UK 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SWEDEN 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
NETHERLANDS 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
GERMANY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
ITALY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
SCOTLAND 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Gold Lion Campaign
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Gold Lion
THE MARATHON WALKER WATER FOR AFRICA OGILVY PARIS FRANCE Gold Lion
SECURITY MOMS SPORT CLUBE DO RECIFE OGILVY BRASIL São Paulo BRAZIL Gold Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GRABARZ & PARTNER Hamburg / GGH LOWE Hamburg GERMANY Gold Lion
SAFETY TRUCK SAMSUNG LEO BURNETT ARGENTINA Buenos Aires ARGENTINA Gold Lion
LOOK AT ME WOMEN’S AID WCRS London UNITED KINGDOM Gold Lion
BREATHE AGAIN XIAO ZHU Y&R SHANGHAI CHINA Gold Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK USA Gold Lion
DOG CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
BABY CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Gold Lion Campaign
FATTY UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
NERD UNICEF PROLAM Y&R Santiago CHILE Gold Lion Campaign
LITTLE GIRL FREDDO Y&R SÃO PAULO BRAZIL Silver Lion
COCA-COLA TOGETHER LOVE THE COCA-COLA COMPANY OGILVY PARIS FRANCE Silver Lion Campaign
COCA-COLA TOGETHER PEACE THE COCA-COLA COMPANY OGILVY PARIS FRANCE Silver Lion Campaign
DRUMSTICK KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Silver Lion Campaign
BURGER KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Silver Lion Campaign
FRENCH FRIES KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Silver Lion Campaign
BEACH THAI AIRASIA BBDO PROXIMITY THAILAND Bangkok THAILAND Silver Lion Campaign
MOUNTAIN THAI AIRASIA BBDO PROXIMITY THAILAND Bangkok THAILAND Silver Lion Campaign
FIREMEN BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
PARAMEDICS BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
PIZZA DELIVERYMEN BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
DOG CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Silver Lion Campaign
BABY CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Silver Lion Campaign
SQUIRREL CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Silver Lion Campaign
MOTHS CITY OF BUENOS AIRES THE COMMUNITY/LA COMUNIDAD Miami USA Silver Lion Campaign
BASEMENT ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion
SINKBOY COLGATE – PALMOLIVE RED FUSE COMMUNICATIONS New York / Y&R NEW YORK USA Silver Lion
1984 NEW ZEALAND BOOK COUNCIL COLENSO BBDO Auckland NEW ZEALAND Silver Lion Campaign
ROMEO AND JULIET NEW ZEALAND BOOK COUNCIL COLENSO BBDO Auckland NEW ZEALAND Silver Lion Campaign
THE BIBLE NEW ZEALAND BOOK COUNCIL COLENSO BBDO Auckland NEW ZEALAND Silver Lion Campaign
SPONGE CHILDREN KITCHEN SAVE THE CHILDREN EL TAIER / TRIBU DDB Guatemala City GUATEMALA Silver Lion
DAD 1 UNICEF OGILVY & MATHER CHILE Santiago CHILE Silver Lion Campaign
DAD 2 UNICEF OGILVY & MATHER CHILE Santiago CHILE Silver Lion Campaign
LITTLE GIRL FREDDO Y&R SÃO PAULO BRAZIL Silver Lion
PARROT DOS EN UNO PROLAM Y&R Santiago CHILE Silver Lion Campaign
RAKE DOS EN UNO PROLAM Y&R Santiago CHILE Silver Lion Campaign
BEES DOS EN UNO PROLAM Y&R Santiago CHILE Silver Lion Campaign
FLOWER DOG RECKITT BENCKISER HAVAS WORLDWIDE VALE Mexico MEXICO Silver Lion
JUDITE TEKBOND Y&R SÃO PAULO BRAZIL Silver Lion Campaign
NOEMIA TEKBOND Y&R SÃO PAULO BRAZIL Silver Lion Campaign
MIRTES TEKBOND Y&R SÃO PAULO BRAZIL Silver Lion Campaign
HEART RECKITT BENCKISER (INDIA) CREATIVELAND ASIA Mumbai INDIA Silver Lion Campaign
GUT RECKITT BENCKISER (INDIA) CREATIVELAND ASIA Mumbai INDIA Silver Lion Campaign
BRAIN RECKITT BENCKISER (INDIA) CREATIVELAND ASIA Mumbai INDIA Silver Lion Campaign
YELLOW ECOFILL OGILVY & MATHER COLOMBIA Bogotá COLOMBIA Silver Lion
CONFUSING INDIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
CONFUSING IRANIAN ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
CONFUSING ARAB ALGHANIM MOTORS – HONDA IMPACT & ECHO BBDO Safat KUWAIT Silver Lion Campaign
SHOE HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
SHIRT HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
BIKINI HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Silver Lion Campaign
FIREMEN BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
PARAMEDICS BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
PIZZA DELIVERYMEN BEIJING SUBWAY GREY GROUP CHINA Beijing CHINA Silver Lion Campaign
OBUS MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SLEDGEHAMMER MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
GRENADE MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
TAXI MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
SAW MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Silver Lion Campaign
TWENTY THOUSAND LEAGUES UNDER THE SEA SARAIVA F.BIZ São Paulo BRAZIL Silver Lion Campaign
METAMORPHOSIS SARAIVA F.BIZ São Paulo BRAZIL Silver Lion Campaign
TREASURE ISLAND SARAIVA F.BIZ São Paulo BRAZIL Silver Lion Campaign
THE LITTLE PRINCE SARAIVA F.BIZ São Paulo BRAZIL Silver Lion Campaign
WAR AND PEACE SARAIVA F.BIZ São Paulo BRAZIL Silver Lion Campaign
BILL CLINTON GETTY IMAGES ALMAPBBDO São Paulo BRAZIL Silver Lion Campaign
SCARLET JOHANSSON GETTY IMAGES ALMAPBBDO São Paulo BRAZIL Silver Lion Campaign
PRINCE WILLIAM GETTY IMAGES ALMAPBBDO São Paulo BRAZIL Silver Lion Campaign
HAPPY BAIDU Y&R SHANGHAI CHINA Silver Lion Campaign
CHEEKY BAIDU Y&R SHANGHAI CHINA Silver Lion Campaign
SMILEY BAIDU Y&R SHANGHAI CHINA Silver Lion Campaign
CRAZY BAIDU Y&R SHANGHAI CHINA Silver Lion Campaign
SOFA ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
PUDDLE ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
BASEMENT ESSEL GROUP McCANN WORLDGROUP INDIA Mumbai INDIA Silver Lion Campaign
PULLOVER ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Silver Lion Campaign
SWEATER ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Silver Lion Campaign
TUNIC ABRINQ FOUNDATION – SAVE THE CHILDREN LEW’LARA\TBWA São Paulo BRAZIL Silver Lion Campaign
SERENA BELL MEDIA (TSN) LEO BURNETT TORONTO CANADA Silver Lion Campaign
MILOS BELL MEDIA (TSN) LEO BURNETT TORONTO CANADA Silver Lion Campaign
EUGENIE BELL MEDIA (TSN) LEO BURNETT TORONTO CANADA Silver Lion Campaign
NIVEA DOLL BDF NIVEA BRASIL FCB BRASIL São Paulo BRAZIL Silver Lion
TICKET BOOKS L&PM AFRICA São Paulo BRAZIL Silver Lion
LIFE TIME CLOCK STIFTUNG FÜRS LEBEN – DEUTSCHE STIFTUNG ORGANTRANSPLANTATION (DSO) SERVICEPLAN Munich GERMANY Silver Lion
LOVE HAS NO LABELS ADCOUNCIL R/GA New York USA Silver Lion
A DISCOUNT TO YOUR MISFORTUNE ISLAZUL DEL CAMPO SAATCHI & SAATCHI MADRID Madrid SPAIN Silver Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK USA Silver Lion
SAFETY WI-FI FIAT LEO BURNETT TAILOR MADE São Paulo BRAZIL Silver Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Silver Lion
DRUMSTICK KFC BBDO PROXIMITY MALAYSIA Kuala Lumpur MALAYSIA Silver Lion
AUSTIN M APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Silver Lion Campaign
BRENDAN Ó APPLE TBWA\MEDIA ARTS LAB Los Angeles / APPLE Cupertino USA Silver Lion Campaign
BE PREPARED FERRERO ASIA nudeJEH Bangkok / GREY THAILAND Bangkok THAILAND Bronze Lion
SELFIE BACKUS – SAB MILLER PUBLICIS PERU Lima PERU Bronze Lion
MINESTRONE SOUP 3M SINGAPORE LOWE SINGAPORE SINGAPORE Bronze Lion Campaign
OLIVE OIL & BALSAMIC VINEGAR 3M SINGAPORE LOWE SINGAPORE SINGAPORE Bronze Lion Campaign
SANGRIA 3M SINGAPORE LOWE SINGAPORE SINGAPORE Bronze Lion Campaign
COW ARCELIK Y&R ISTANBUL TURKEY Bronze Lion Campaign
SHEEP ARCELIK Y&R ISTANBUL TURKEY Bronze Lion Campaign
CRYING AIRPLANE EMS WE São Paulo BRAZIL Bronze Lion Campaign
CRYING RESTAURANT EMS WE São Paulo BRAZIL Bronze Lion Campaign
ENDURO BMW PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
RACE BMW PUBLICIS MEXICO Mexico City MEXICO Bronze Lion Campaign
OK FIAT MADE Mexico City MEXICO Bronze Lion Campaign
TUMBS UP FIAT MADE Mexico City MEXICO Bronze Lion Campaign
SMART FOR TWO YOKO SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO SNAKE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO JACKIE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
HYDRANT MITSUBISHI MOTORS AFRICA São Paulo BRAZIL Bronze Lion
SHOE HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Bronze Lion Campaign
SHIRT HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Bronze Lion Campaign
BIKINI HARVEY NICHOLS ADAM&EVEDDB London UNITED KINGDOM Bronze Lion Campaign
NAPALM MUSEO MEMORIA Y TOLERANCIA MADE Mexico City MEXICO Bronze Lion Campaign
WWII MUSEO MEMORIA Y TOLERANCIA MADE Mexico City MEXICO Bronze Lion Campaign
NGUYEN MUSEO MEMORIA Y TOLERANCIA MADE Mexico City MEXICO Bronze Lion Campaign
GLAMAZON PRIME TV FCB NEW ZEALAND Auckland NEW ZEALAND Bronze Lion
JAMAICA / SCOTLAND HANSEMERKUR KRANKENVERSICHERUNG GREY GERMANY Düsseldorf GERMANY Bronze Lion Campaign
SWEDEN / DENMARK HANSEMERKUR KRANKENVERSICHERUNG GREY GERMANY Düsseldorf GERMANY Bronze Lion Campaign
DHL HANDS – RIPPED DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Bronze Lion Campaign
DHL HANDS – CUTTER DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Bronze Lion Campaign
DHL HANDS – SCISSORS DHL GREY WORLDWIDE INDIA Mumbai / MARURI GREY Guayaquil INDIA Bronze Lion Campaign
CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG PHONE WALL CAMPAIGN – LIVING ROOM CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG OGILVY BEIJING CHINA Bronze Lion Campaign
CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG PHONE WALL CAMPAIGN – DINING TABLE CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG OGILVY BEIJING CHINA Bronze Lion Campaign
CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG PHONE WALL CAMPAIGN – BEDROOM CENTER FOR PSYCHOLOGICAL RESEARCH, SHENYANG OGILVY BEIJING CHINA Bronze Lion Campaign
LOLLIPOP SANTA CASA DE MISERICÓRDIA Y&R SÃO PAULO BRAZIL Bronze Lion
NEIGHBOUR INNOCENCE IN DANGER ROSAPARK Paris FRANCE Bronze Lion Campaign
FATHER INNOCENCE IN DANGER ROSAPARK Paris FRANCE Bronze Lion Campaign
COACH INNOCENCE IN DANGER ROSAPARK Paris FRANCE Bronze Lion Campaign
PIG – KAMASUTRA DE CABRON AFRICA São Paulo BRAZIL Bronze Lion Campaign
COW – KAMASUTRA DE CABRON AFRICA São Paulo BRAZIL Bronze Lion Campaign
SOCCER FARNHAM ALE & LAGER lg2 Québec CANADA Bronze Lion Campaign
SPOUSE FARNHAM ALE & LAGER lg2 Québec CANADA Bronze Lion Campaign
SELFIE BACKUS – SAB MILLER PUBLICIS PERU Lima PERU Bronze Lion
MEAT 3M BBDO MEXICO MEXICO Bronze Lion Campaign
EGG 3M BBDO MEXICO MEXICO Bronze Lion Campaign
SALMON 3M BBDO MEXICO MEXICO Bronze Lion Campaign
PANDA THE CLOROX COMPANY ALMA DDB Miami USA Bronze Lion
COUPLE SODIMAC PROLAM Y&R Santiago CHILE Bronze Lion Campaign
FAT SODIMAC PROLAM Y&R Santiago CHILE Bronze Lion Campaign
FISH SODIMAC PROLAM Y&R Santiago CHILE Bronze Lion Campaign
HELLO KITTY DURACELL GREY LONDON UNITED KINGDOM Bronze Lion Campaign
MONKEY DURACELL GREY LONDON UNITED KINGDOM Bronze Lion Campaign
CLASSIC ROBOT DURACELL GREY LONDON UNITED KINGDOM Bronze Lion Campaign
CHURCH -BALL BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
CARPET – WINE BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
CAR – VASE BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
NELSON’S FOOT BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
ANNA’S FOOT BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
JOSE’S FOOT BAYER BRASIL ALMAPBBDO São Paulo BRAZIL Bronze Lion Campaign
FINE LINE POPULATION SERVICES INTERNATIONAL JOE PUBLIC UNITED Johannesburg SOUTH AFRICA Bronze Lion
PLANE DUREX HAVAS WORLDWIDE ISTANBUL TURKEY Bronze Lion Campaign
TRAIN DUREX HAVAS WORLDWIDE ISTANBUL TURKEY Bronze Lion Campaign
SAILOR X SENSE MEN PROLAM Y&R Santiago CHILE Bronze Lion Campaign
FIGHTER X SENSE MEN PROLAM Y&R Santiago CHILE Bronze Lion Campaign
BABY SELFIE SAWYER CARTA BRANCA AFRICA São Paulo BRAZIL Bronze Lion Campaign
BABY SELFIE KIM CARTA BRANCA AFRICA São Paulo BRAZIL Bronze Lion Campaign
BABY SELFIE BOBBY CARTA BRANCA AFRICA São Paulo BRAZIL Bronze Lion Campaign
JAIL STABILO MADE Mexico City MEXICO Bronze Lion Campaign
CHEERLEADER STABILO MADE Mexico City MEXICO Bronze Lion Campaign
SEESAW STABILO MADE Mexico City MEXICO Bronze Lion Campaign
TERMINAL VELOCITY VOLKSWAGEN SOUTH AFRICA OGILVY & MATHER CAPE TOWN SOUTH AFRICA Bronze Lion
SPIDER JAGUAR LAND ROVER SOUTH AFRICA Y&R SOUTH AFRICA Cape Town SOUTH AFRICA Bronze Lion Campaign
SCORPION JAGUAR LAND ROVER SOUTH AFRICA Y&R SOUTH AFRICA Cape Town SOUTH AFRICA Bronze Lion Campaign
LEECH JAGUAR LAND ROVER SOUTH AFRICA Y&R SOUTH AFRICA Cape Town SOUTH AFRICA Bronze Lion Campaign
SMART FOR TWO YOKO SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO SNAKE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
SMART FOR TWO JACKIE SMART JUNG von MATT Vienna / JUNG von MATT Hamburg AUSTRIA Bronze Lion Campaign
VOLKSWAGEN BI-XENON HEADLAMPS VOLKSWAGEN DDB MUDRA GROUP Mumbai INDIA Bronze Lion Campaign
VOLKSWAGEN – AUTOMATIC DISTANCE CONTROL VOLKSWAGEN DDB MUDRA GROUP Mumbai INDIA Bronze Lion Campaign
EMPTY FRIDGE PIZZA HUT RESTAURANTS OGILVY MALAYSIA Kuala Lumpur MALAYSIA Bronze Lion Campaign
FEED ME PIZZA HUT RESTAURANTS OGILVY MALAYSIA Kuala Lumpur MALAYSIA Bronze Lion Campaign
GLUED TO THE TV PIZZA HUT RESTAURANTS OGILVY MALAYSIA Kuala Lumpur MALAYSIA Bronze Lion Campaign
HUNGRY WORKERS PIZZA HUT RESTAURANTS OGILVY MALAYSIA Kuala Lumpur MALAYSIA Bronze Lion Campaign
BERLISTANBUL GERMANWINGS GREY GERMANY Düsseldorf GERMANY Bronze Lion Campaign
PARISSELDORF GERMANWINGS GREY GERMANY Düsseldorf GERMANY Bronze Lion Campaign
COLONDON GERMANWINGS GREY GERMANY Düsseldorf GERMANY Bronze Lion Campaign
LAËTICIA LEGO BRAD Montréal CANADA Bronze Lion Campaign
MIKA LEGO BRAD Montréal CANADA Bronze Lion Campaign
TAM LEGO BRAD Montréal CANADA Bronze Lion Campaign
COOKIES HASBRO PUBLICIS MACHINE Cape Town SOUTH AFRICA Bronze Lion
SOUNDLAB – SAILOR’S KISS LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Bronze Lion Campaign
SOUNDLAB – RUN GIRL RUN LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Bronze Lion Campaign
SOLDIER MAXIM OGILVY & MATHER Mexico City MEXICO Bronze Lion Campaign
MARATHONER MAXIM OGILVY & MATHER Mexico City MEXICO Bronze Lion Campaign
MOM MAXIM OGILVY & MATHER Mexico City MEXICO Bronze Lion Campaign
PHOTOGRAPHER MAXIM OGILVY & MATHER Mexico City MEXICO Bronze Lion Campaign
SOUND WAVE – ALICE IN WONDERLAND PUFFIN OGILVY & MATHER MUMBAI INDIA Bronze Lion Campaign
SOUND WAVE – THE JUNGLE BOOK PUFFIN OGILVY & MATHER MUMBAI INDIA Bronze Lion Campaign
SOUND WAVE – CINDERELLA PUFFIN OGILVY & MATHER MUMBAI INDIA Bronze Lion Campaign
EURO ISBANK TRIBAL WORLDWIDE ISTANBUL Istanbul TURKEY Bronze Lion Campaign
RUBLE ISBANK TRIBAL WORLDWIDE ISTANBUL Istanbul TURKEY Bronze Lion Campaign
YEN ISBANK TRIBAL WORLDWIDE ISTANBUL Istanbul TURKEY Bronze Lion Campaign
SWEDEN / DENMARK HANSEMERKUR KRANKENVERSICHERUNG GREY GERMANY Düsseldorf GERMANY Bronze Lion
AMUR LEOPARD GETTY IMAGES ALMAPBBDO São Paulo BRAZIL Bronze Lion
SINKGIRL COLGATE – PALMOLIVE RED FUSE COMMUNICATIONS New York / Y&R NEW YORK USA Bronze Lion Campaign
SINKBOY COLGATE – PALMOLIVE RED FUSE COMMUNICATIONS New York / Y&R NEW YORK USA Bronze Lion Campaign
STRAWBERRY CAKE DIABETES ASSOCIATION OF THAILAND UNDER THE PATRONAGE OF HER ROYAL HIGHNESS PRINCESS MAHA CHAKIR SIRINDHORN OGILVY & MATHER Bangkok THAILAND Bronze Lion Campaign
VANILLA CAKE DIABETES ASSOCIATION OF THAILAND UNDER THE PATRONAGE OF HER ROYAL HIGHNESS PRINCESS MAHA CHAKIR SIRINDHORN OGILVY & MATHER Bangkok THAILAND Bronze Lion Campaign
CHOCOLATE BROWNIE DIABETES ASSOCIATION OF THAILAND UNDER THE PATRONAGE OF HER ROYAL HIGHNESS PRINCESS MAHA CHAKIR SIRINDHORN OGILVY & MATHER Bangkok THAILAND Bronze Lion Campaign
PROBABLY THE BEST POSTER IN THE WORLD CARLSBERG UK FOLD7 London UNITED KINGDOM Bronze Lion
MARCIA GETS HUNGRY MARS CHOCOLATE NORTH AMERICA BBDO NEW YORK USA Bronze Lion
PARIS THALYS TRAIN NETWORK ROSAPARK Paris FRANCE Bronze Lion Campaign
AMSTERDAM THALYS TRAIN NETWORK ROSAPARK Paris FRANCE Bronze Lion Campaign
BRUSSELS THALYS TRAIN NETWORK ROSAPARK Paris FRANCE Bronze Lion Campaign
DONATION POSTERS PUBLIC TRANSPORT VICTORIA GPY&R Melbourne AUSTRALIA Bronze Lion
BUTTON RED CROSS OF SERBIA NEW MOMENT NEW IDEAS COMPANY Y&R Belgrade SERBIA Bronze Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Bronze Lion
SAS ESCALATOR SAS (SCANDINAVIAN AIRLINES) LOS & CO Oslo NORWAY Bronze Lion
PAPARAZZI TROLL CASA DO ZEZINHO ALMAPBBDO São Paulo BRAZIL Bronze Lion
MAS QUE UN AUTO TOYOTA CONILL SAATCHI & SAATCHI Miami USA Bronze Lion
MESSAGE IN A BOTTLE AB-INBEV DEL CAMPO SAATCHI & SAATCHI Buenos Aires ARGENTINA Bronze Lion
AUDI LED SCOREBOARD AUDI RAZORFISH Berlin GERMANY Bronze Lion
THE DANCING TRAFFIC LIGHT DAIMLER AG / SMART MM BBDO GROUP GERMANY Berlin GERMANY Bronze Lion
XPERIA UNDERWATER STORE SONY MOBILE COMMUNICATIONS FP7/DXB Dubai UNITED ARAB EMIRATES Bronze Lion
WORKOUT BILLBOARDS COCA-COLA OGILVY GERMANY Frankfurt GERMANY Bronze Lion
THE WORLD’S FIRST BILLBED MOLTYFOAM BBDO PAKISTAN Lahore PAKISTAN Bronze Lion
A MESSAGE TO SPACE HYUNDAI MOTOR COMPANY INNOCEAN WORLDWIDE Seoul SOUTH KOREA Bronze Lion
805 MILLION NAMES UNITED NATIONS WORLD FOOD PROGRAMME FORSMAN & BODENFORS Gothenburg SWEDEN Bronze Lion
INTIMATE WORDS PROCTER & GAMBLE LEO BURNETT MEXICO MEXICO Bronze Lion
LICHTGRENZE THE CITY OF BERLIN (KULTURPROJEKTE BERLIN) WHITEVOID Berlin GERMANY Bronze Lion
THE LAST SHOT JORDAN BRAND AKQA San Francisco USA Bronze Lion
TWEET VILLAGE SEKERBANK CONCEPT Istanbul TURKEY Bronze Lion
REDUCE SPEED DIAL VOLKSWAGEN COLENSO BBDO Auckland NEW ZEALAND Bronze Lion
UNFORGETTABLE SHOTS SHOPPING SP MARKET/CAMINHO DE VOLTA PROJECT AFRICA São Paulo BRAZIL Bronze Lion
DONATION POSTERS PUBLIC TRANSPORT VICTORIA GPY&R Melbourne AUSTRALIA Bronze Lion
ZOO JEANS KAMINE ZOOLOGICAL SUPPORT ASSOCIATION MINEKO-CLUB I&S BBDO Tokyo JAPAN Bronze Lion
MACHINE GUN MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Bronze Lion Campaign
SLEDGEHAMMER MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Bronze Lion Campaign
GRENADE MUSÉE DE LA GRANDE GUERRE DU PAYS DE MEAUX DDB PARIS FRANCE Bronze Lion Campaign
UK 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
SWEDEN 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
NETHERLANDS 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
GERMANY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
ITALY 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
SCOTLAND 28 TOO MANY OGILVY & MATHER LONDON UNITED KINGDOM Bronze Lion Campaign
Total: 131

 

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MarketingActivo es Media Supporter del Festival Cannes Lions

5 países latinoamericanos son reconocidos en la categoría Media

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5 países latinoamericanos son reconocidos en la categoría Media

Brasil, Colombia, México, Argentina y Ecuador lograron conseguir metales en esta reñida categoría durante la edición 2015 de Cannes Lions.

Un total de 80 piezas se premiaron en esta categoría de las cuales una logró un Grand Prix, 10 Oros, 23 Platas y 46 Bronces. Ecuador consiguió un metal de Plata por la pieza Talk to you later realizada para Chevrolet por la agencia Maruri Grey, Guayaquil. A continuación la lista de ganadores:

 

Media Lions Winners
Title Advertiser Entrant / Agency Country Prize
VODAFONE RED LIGHT APPLICATION // BETWEEN US VODAFONE Y&R TEAM RED ISTANBUL TURKEY Grand Prix
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Gold Lion
LEBANON4SALE SAKKER EL DEKKENE (STOP THE SHOP) LEO BURNETT BEIRUT LEBANON Gold Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK / GREY ACTIVATION & PR New York USA Gold Lion
RABBIT RACE MEDIA MARKT OGILVY GERMANY Frankfurt GERMANY Gold Lion
THE ICE BUCKET CHALLENGE THE ALS ASSOCIATION THE ALS ASSOCIATION Washington USA Gold Lion
SEARCH FOR FREE WIFI SEARCH FOR MISSING CHILDREN BAOBEIHUIJIA TBWA/BEING Shanghai CHINA Gold Lion
THE BANNER THAT MAKES YOU LIKE BANNERS 3M BBDO RUSSIA GROUP Moscow / PROXIMITY RUSSIA Moscow RUSSIA Gold Lion
#LIKEAGIRL PROCTER & GAMBLE STARCOM MEDIAVEST GROUP Chicago / LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London USA Gold Lion
RISK EVERYTHING NIKE WIEDEN+KENNEDY Portland USA Gold Lion
VODAFONE RED LIGHT APPLICATION // BETWEEN US VODAFONE Y&R TEAM RED ISTANBUL TURKEY Gold Lion
THE RGB NEWS ANTENA 1 – OBSERVATOR GEOMETRY GLOBAL Bucharest ROMANIA Silver Lion
THE WORLD’S FIRST FULLY PERSONALISED TV CAMPAIGN COCA-COLA MEDIACOM London UNITED KINGDOM Silver Lion
BACK OFF RADIO ROADS AND TRANSPORT AUTHORITY GEOMETRY GLOBAL Dubai / MEMAC OGILVY Dubai UNITED ARAB EMIRATES Silver Lion
SUFFOCATION KARMA NIRVANA LEO BURNETT LONDON UNITED KINGDOM Silver Lion
BETTER CALL SAUL – THE VICIOUS CAMPAIGN NETFLIX OGILVY PARIS FRANCE Silver Lion
MORNING LIKE A KING BURGER KING CHEIL WORLDWIDE Seoul SOUTH KOREA Silver Lion
WAVE DECATHLON ROSAPARK Paris FRANCE Silver Lion
TICKET BOOKS L&PM AFRICA São Paulo BRAZIL Silver Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GGH LOWE Hamburg / GRABARZ & PARTNER Hamburg GERMANY Silver Lion
THE MARATHON WALKER WATER FOR AFRICA OGILVY PARIS FRANCE Silver Lion
SPEAK BEAUTIFUL UNILEVER MINDSHARE New York USA Silver Lion
TACO BELL BLACKOUT TACO BELL DIGITASLBi San Francisco USA Silver Lion
#COLOURYOURSUMMER COCA-COLA SOUTH PACIFIC UM Sydney / OGILVY & MATHER Sydney AUSTRALIA Silver Lion
TTYL (TALK TO YOU LATER) CHEVROLET MARURI GREY Guayaquil ECUADOR Silver Lion
AID TO CART EXITO GROUP / FOOD BANK SANCHO BBDO Bogotá COLOMBIA Silver Lion
ADOPTABLE TRENDS DPA DIESTE Dallas USA Silver Lion
THE BANNER THAT MAKES YOU LIKE BANNERS 3M BBDO RUSSIA GROUP Moscow / PROXIMITY RUSSIA Moscow RUSSIA Silver Lion
THE 24 HOUR AD BREAK DNB TRY Oslo NORWAY Silver Lion
SNACKHOLIDAYS TRANSAVIA LES GAULOIS Puteaux FRANCE Silver Lion
MORNING LIKE A KING BURGER KING CHEIL WORLDWIDE Seoul SOUTH KOREA Silver Lion
REVENGE OF THE (IT) NERDS DELL MEDIACOM AGENTUR FÜR MEDIENBERATUNG Düsseldorf GERMANY Silver Lion
SEARCH FOR FREE WIFI SEARCH FOR MISSING CHILDREN BAOBEIHUIJIA TBWA/BEING Shanghai CHINA Silver Lion
I WILL WHAT I WANT UNDER ARMOUR DROGA5 New York USA Silver Lion
LOOKING FOR YOU BATTERSEA DOGS HOME OGILVYONE LONDON UNITED KINGDOM Bronze Lion
OWN BOARD MAGAZINE TAM AIRLINES FCB MILAN Milan ITALY Bronze Lion
THE HIV+ ISSUE VANGARDIST MAGAZINE SAATCHI & SAATCHI SWITZERLAND Geneva SWITZERLAND Bronze Lion
NETFLIX GIF CAMPAIGN NETFLIX OGILVY PARIS FRANCE Bronze Lion
SNACKHOLIDAYS TRANSAVIA LES GAULOIS Puteaux FRANCE Bronze Lion
THE RAMP LESSON DRIVER’S SCHOOL VML México MEXICO Bronze Lion
SUN LIFEGUARDS LALCEC J. WALTER THOMPSON ARGENTINA Buenos Aires ARGENTINA Bronze Lion
SCANDIC TO GO SCANDIC HOTELS PRIME Stockholm SWEDEN Bronze Lion
NOT THERE THE CLINTON FOUNDATION DROGA5 New York USA Bronze Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Bronze Lion
SOCIAL SAVVY BURGLAR ALLSTATE INSURANCE COMPANY LEO BURNETT CHICAGO USA Bronze Lion
SECURITY MOMS SPORT CLUBE DO RECIFE OGILVY BRASIL São Paulo BRAZIL Bronze Lion
DEFROST DINNERS GDF SUEZ FAMOUS BRUSSELS BELGIUM Bronze Lion
SKIP AD FESTIVAL SONY ENTERTAINMENT TELEVISION PUBLICIS BRASIL São Paulo BRAZIL Bronze Lion
JOHNNIE WALKER BLUE LABEL – THE GENTLEMAN’S WAGER DIAGEO PHD SINGAPORE / ANOMALY New York SINGAPORE Bronze Lion
PLAY WITH YOURSELF THE BLUE BALL FOUNDATION M&C SAATCHI Sydney / BANG PR Sydney AUSTRALIA Bronze Lion
THANK-YOU PARCELS PRIMA POLAND FCB WARSAW Warsaw POLAND Bronze Lion
#HAPPYTOHELP KLM ROYAL DUTCH AIRLINES DDB & TRIBAL WORLDWIDE AMSTERDAM THE NETHERLANDS Bronze Lion
CORRIDOR TARGETING GERMANWINGS GREY GERMANY Düsseldorf GERMANY Bronze Lion
#SENDBADLUCK ALLSTATE LAPIZ Chicago / LEO BURNETT CHICAGO USA Bronze Lion
BLUEBIRD McDONALD´S OMD New York / DDB CHICAGO / LEO BURNETT CHICAGO USA Bronze Lion
LGBT AVATARS PRAGUE PRIDE GEOMETRY GLOBAL Prague / OGILVY & MATHER PRAGUE CZECH REPUBLIC Bronze Lion
SOS SMS MEXICAN RED CROSS GREY MÈXICO Mexico City MEXICO Bronze Lion
MELANOMA LIKES ME MELANOMA PATIENTS AUSTRALIA GPY&R Brisbane AUSTRALIA Bronze Lion
VISUAL DICTIONARY BRITISH COUNCIL GREY GROUP Singapore SINGAPORE Bronze Lion
CLEVER BUOY OPTUS M&C SAATCHI Sydney AUSTRALIA Bronze Lion
ATM FNB GLOO@OGILVY Cape Town SOUTH AFRICA Bronze Lion
SHINE CANON LEO BURNETT SYDNEY AUSTRALIA Bronze Lion
THE OREO ECLIPSE MONDELÉZ INTERNATIONAL PHD London / DRUM London / FCB INFERNO London UNITED KINGDOM Bronze Lion
DRINKABLE ADVERTISING THE COCA-COLA COMPANY OGILVY NEW YORK USA Bronze Lion
#LIKEAGIRL PROCTER & GAMBLE STARCOM MEDIAVEST GROUP Chicago / LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London USA Bronze Lion
TECHNOLOGY & STUFF GENERAL MOTORS- CHEVROLET COMMONWEALTH//McCANN Detroit / FLEISHMAN HILLARD Detroit USA Bronze Lion
BETTER CONTENT THROUGH DATA BOSE CORPORATION MEDIACOM London UNITED KINGDOM Bronze Lion
#HAPPYTOHELP KLM ROYAL DUTCH AIRLINES DDB & TRIBAL WORLDWIDE AMSTERDAM THE NETHERLANDS Bronze Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Bronze Lion
SKY SQREENING SKY DEUTSCHLAND FERNSEHEN SERVICEPLAN Munich GERMANY Bronze Lion
POWER OF SPORT: #MAKETHEFUTURERIO SHELL MEDIACOM London / J. WALTER THOMPSON London UNITED KINGDOM Bronze Lion
BREATHE AGAIN XIAO ZHU Y&R SHANGHAI CHINA Bronze Lion
DON’T TRADE ME PAW JUSTICE DDB GROUP NEW ZEALAND Auckland NEW ZEALAND Bronze Lion
THE MARATHON WALKER WATER FOR AFRICA OGILVY PARIS FRANCE Bronze Lion
NOT THERE THE CLINTON FOUNDATION DROGA5 New York USA Bronze Lion
LOOKING FOR YOU BATTERSEA DOGS HOME OGILVYONE LONDON UNITED KINGDOM Bronze Lion
FIRST STEP PROJECT KANUI AFRICA São Paulo BRAZIL Bronze Lion
BACK OFF RADIO ROADS AND TRANSPORT AUTHORITY GEOMETRY GLOBAL Dubai / MEMAC OGILVY Dubai UNITED ARAB EMIRATES Bronze Lion
THE RGB NEWS ANTENA 1 – OBSERVATOR GEOMETRY GLOBAL Bucharest ROMANIA Bronze Lion
TOUCH THE PICKLE PROCTER & GAMBLE INDIA BBDO INDIA Mumbai INDIA Bronze Lion
Total: 80

 

El Grand Prix fue para Turquía por Vodafone Red Light Application de Y&R Team Red Istanbul

C05-020 02507 VODAFONE RED LIGHT APPLICATION -- BETWEEN US

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MarketingActivo es Media Supporter del Festival Cannes Lions

PR entrega 79 galardones

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PR entrega 79 galardones

En esta edición el Grand Prix se lo llevó Estados Unidos por la pieza Like a Girl desarrollada para Procter & Gamble por las agencias MSLGROUP New York y Leo Burnett Toronto. También se entregaron 17 Leones de Oro, 23 de Plata y 38 de Bronce.

En cuanto a la participación de países latinoamericanos, 6 de estos alcanzaron un total de nueve metales, entre los que están: Perú (1 Plata), Brasil (1 Plata, 1 Bronce), México (1 Plata), Colombia (1 Plata, 1 Bronce), Argentina (2 Bronce), Paraguay (1 Bronce). A continuación la lista completa:

 

PR Lions Winners
Title Advertiser Entrant / Agency Country Prize
ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT PROCTER & GAMBLE MSLGROUP New York / LEO BURNETT TORONTO USA Grand Prix
70 GUARDIANS OF WINTER ŠKODA SPAIN PROXIMITY BARCELONA Barcelona SPAIN Gold Lion
INTERCEPTION VOLVO GREY NEW YORK USA Gold Lion
THE LUCKY IRON FISH PROJECT LUCKY IRON FISH GEOMETRY GLOBAL Dubai / MEMAC OGILVY Dubai UNITED ARAB EMIRATES Gold Lion
TRUE WETSUITS QUIKSILVER JAPAN TBWA\HAKUHODO Tokyo JAPAN Gold Lion
THE RGB NEWS ANTENA 1 – OBSERVATOR GEOMETRY GLOBAL Bucharest ROMANIA Gold Lion
GREAT CHINESE NAMES FOR GREAT BRITAIN VISITBRITAIN OGILVY BEIJING CHINA Gold Lion
CLEVER BUOY OPTUS FUEL COMMUNICATIONS Sydney / M&C SAATCHI Sydney AUSTRALIA Gold Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK / GREY ACTIVATION & PR New York USA Gold Lion
GROCERIES NOT GUNS MOMS DEMAND ACTION FOR GUN SENSE IN AMERICA GREY CANADA Toronto CANADA Gold Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Gold Lion
ASHES CAMPOFRIO McCANN MADRID SPAIN Gold Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GGH LOWE Hamburg / GRABARZ & PARTNER Hamburg GERMANY Gold Lion
GREAT CHINESE NAMES FOR GREAT BRITAIN VISITBRITAIN OGILVY BEIJING CHINA Gold Lion
PHOTOSHOP MURDER MYSTERY ADOBE EDELMAN San Francisco USA Gold Lion
#TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY GENERAL MOTORS FLEISHMANHILLARD St. Louis USA Gold Lion
THE ICE BUCKET CHALLENGE THE ALS ASSOCIATION THE ALS ASSOCIATION Washington USA Gold Lion
ALWAYS #LIKEAGIRL: TURNING AN INSULT INTO A CONFIDENCE MOVEMENT PROCTER & GAMBLE MSLGROUP New York / LEO BURNETT TORONTO USA Gold Lion
SNACKHOLIDAYS TRANSAVIA LES GAULOIS Puteaux FRANCE Silver Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Silver Lion
THE CONCERT NO ONE WAS WAITING FOR BBVA FAHRENHEIT DDB Lima PERU Silver Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GGH LOWE Hamburg / GRABARZ & PARTNER Hamburg GERMANY Silver Lion
CLEVER BUOY OPTUS FUEL COMMUNICATIONS Sydney / M&C SAATCHI Sydney AUSTRALIA Silver Lion
THE ART OF WAITING RECLAME AQUI GREY BRAZIL São Paulo BRAZIL Silver Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GRABARZ & PARTNER Hamburg / GGH LOWE Hamburg GERMANY Silver Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK / GREY ACTIVATION & PR New York USA Silver Lion
#TECHNOLOGYANDSTUFF: RAPID INTEGRATION TURNS PR CRISIS INTO SOCIAL CURRENCY GENERAL MOTORS FLEISHMANHILLARD St. Louis USA Silver Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Silver Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK / GREY ACTIVATION & PR New York USA Silver Lion
STAY WITH PRIDE AIRBNB WHYBIN\TBWA GROUP SYDNEY AUSTRALIA Silver Lion
TRUE WETSUITS QUIKSILVER JAPAN TBWA\HAKUHODO Tokyo JAPAN Silver Lion
INSPIRING SPIRIT SCOOT AIRLINES SAATCHI & SAATCHI Singapore SINGAPORE Silver Lion
INTIMATE WORDS PROCTER & GAMBLE LEO BURNETT MEXICO MEXICO Silver Lion
LOOK AT ME SAMSUNG ELECTRONICS CHEIL WORLDWIDE Seoul SOUTH KOREA Silver Lion
MOVE THE LUNCH HEINEKEN CHICO LATAM Bogotá COLOMBIA Silver Lion
MAS QUE UN AUTO TOYOTA CONILL SAATCHI & SAATCHI Miami USA Silver Lion
INTERCEPTION VOLVO GREY NEW YORK USA Silver Lion
GREAT CHINESE NAMES FOR GREAT BRITAIN VISITBRITAIN OGILVY BEIJING CHINA Silver Lion
PHOTOSHOP MURDER MYSTERY ADOBE EDELMAN San Francisco USA Silver Lion
CHOOSE BEAUTIFUL DOVE EDELMAN London / OGILVY & MATHER Chicago UNITED KINGDOM Silver Lion
RED PHONE TELMA TV NEW MOMENT NEW IDEAS COMPANY Skopje MACEDONIA Silver Lion
WAKE UP & SMELL THE BACON OSCAR MAYER OLSON ENGAGE Chicago / 360i Chicago USA Bronze Lion
THE SALT YOU CAN SEE FUNDACIÓN FAVALORO GREY ARGENTINA Buenos Aires ARGENTINA Bronze Lion
ROCCO SIFFREDI’S VOW OF CHASTITY RECKITT BENCKISER ITALIA HAVAS WORLDWIDE MILAN ITALY Bronze Lion
HORSE SELLS NASAL STRIP TO HUMANS GSK PHD New York USA Bronze Lion
CALL HER NAME POLA HAKUHODO Tokyo JAPAN Bronze Lion
CHOOSE BEAUTIFUL DOVE EDELMAN London / OGILVY & MATHER Chicago UNITED KINGDOM Bronze Lion
KEEP THE FLAME ALIVE DIAGEO LEBANON LEO BURNETT BEIRUT LEBANON Bronze Lion
BREATHE AGAIN XIAO ZHU Y&R SHANGHAI CHINA Bronze Lion
THE HIV+ ISSUE VANGARDIST MAGAZINE SAATCHI & SAATCHI SWITZERLAND Geneva SWITZERLAND Bronze Lion
SECURITY MOMS SPORT CLUBE DO RECIFE OGILVY BRASIL São Paulo BRAZIL Bronze Lion
SUNDAY GRANNIES VODAFONE ROMANIA McCANN ERICKSON ROMANIA Bucharest ROMANIA Bronze Lion
MORE THAN A COSTUME DOCTORS OF THE WORLD PUBLICIS KAPLAN THALER New York USA Bronze Lion
THE UNFORGOTTEN ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE FCB CHICAGO USA Bronze Lion
THE 2 EURO T-SHIRT – A SOCIAL EXPERIMENT FASHION REVOLUTION (NGO) KETCHUM PLEON Berlin / BBDO GROUP GERMANY Berlin GERMANY Bronze Lion
VOTE FOR US. WE’LL VOTE FOR YOU KAFA LEO BURNETT BEIRUT LEBANON Bronze Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Bronze Lion
TOYS IN MOURNING UNICEF ONIRIA/TBWA Asuncion PARAGUAY Bronze Lion
SHRED OF DECENCY DAINTREE PAPER ROTHCO Dublin IRELAND Bronze Lion
LIFE SAVING DOT TALWAR BINDI GREY GROUP Singapore SINGAPORE Bronze Lion
TREE BOOK TREE PEQUEÑO EDITOR FCB BUENOS AIRES ARGENTINA Bronze Lion
HEARING HANDS SAMSUNG ELECTRONICS TURKEY LEO BURNETT ISTANBUL TURKEY Bronze Lion
ZOOLANDER RETURNS TO THE RUNWAY PARAMOUNT PICTURES WME|IMG New York USA Bronze Lion
MORE THAN A SIGN DISLIFE Y&R Moscow RUSSIA Bronze Lion
WAKE UP TO EGGS WITH BACON AMERICAN EGG BOARD EDELMAN Chicago / GREY NEW YORK USA Bronze Lion
805 MILLION NAMES UNITED NATIONS WORLD FOOD PROGRAMME FORSMAN & BODENFORS Gothenburg SWEDEN Bronze Lion
DACIA SPONSOR DAY – THE SPLIT RENAULT ITALIA PUBLICIS CONSULTANTS ITALIA Milan ITALY Bronze Lion
TWINGO STILETTO RENAULT PUBLICIS Lisbon PORTUGAL Bronze Lion
STATUE JUST FOR LOVING BEER BREWERY NATAKHTARI (EFES GEORGIA) LEAVINGSTONE Tbilisi REPUBLIC OF GEORGIA Bronze Lion
CALL HER NAME POLA HAKUHODO Tokyo JAPAN Bronze Lion
LOS CABOS RESELFIES MEXICO BOARD OF TOURISM LAPIZ Chicago USA Bronze Lion
DOWNLOADED WITH #FASTWEB FASTWEB M&C SAATCHI Milan / ISOBAR Milan ITALY Bronze Lion
ASSASSIN’S CREED UNITY UBISOFT SID LEE Paris FRANCE Bronze Lion
LICHTGRENZE THE CITY OF BERLIN (KULTURPROJEKTE BERLIN) WHITEVOID Berlin GERMANY Bronze Lion
DOVE #SPEAKBEAUTIFUL DOVE EDELMAN New York USA Bronze Lion
MISSION 22: WAR AT HOME ELDER HEART CP+B Miami USA Bronze Lion
MOVE THE LUNCH HEINEKEN CHICO LATAM Bogotá COLOMBIA Bronze Lion
NEWCASTLE BROWN ALE’S “BAND OF BRANDS” HEINEKEN USA FAST HORSE Minneapolis / DROGA5 New York USA Bronze Lion
THE MARATHON WALKER WATER FOR AFRICA OGILVY PARIS FRANCE Bronze Lion
79

 

Like a Girl, campaña ganadora del Grand Prix:

B12-076 01485 ALWAYS #LIKEAGIRL- TURNING AN INSULT INTO A CONFIDENCE MOVEMENT

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La primera edición de Glass Lion ya tiene sus ganadores

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La primera edición de Glass Lion ya tiene sus ganadores

Esta categoría lanzada este año presentó sus ganadores, enfocándose en aquellas entradas que demostraron su compromiso para reducir los estereotipos sexuales, confrontar el perjuicio e inequidad a través de representaciones de género progresistas y socialmente conscientes. Para esta primera edición, la presidenta del jurado fue Cindy Gallop, presidenta ejecutiva de IfWeRanTheWorld/MakeLoveNotPorn. 

Se entregaron un total de 8 galardones, uno de ellos un Grand Prix para la entrada Touch the Pickle realizao para Procter & Gamble India por BBDO India Mumbai. La lista de ganadores:

Glass Lion Winners
Title Advertiser Product Entrant / Agency Country Prize
TOUCH THE PICKLE PROCTER & GAMBLE INDIA WHISPER SANITARY NAPKINS BBDO INDIA Mumbai INDIA Grand Prix
VOTE FOR US. WE’LL VOTE FOR YOU KAFA WOMEN’S RIGHTS NGO LEO BURNETT BEIRUT LEBANON Glass Lion
FELIZ DÍA HOMBRES URUFARMA INSTITUCIONAL NOTABLE Montevideo URUGUAY Glass Lion
THE EQUAL PAY BACK PROJECT NATIONAL WOMEN’S LAW CENTER PSA DROGA5 New York USA Glass Lion
THIS GIRL CAN SPORT ENGLAND SPORT ENGLAND FCB INFERNO London UNITED KINGDOM Glass Lion
SHARE THE LOAD PROCTER & GAMBLE INDIA ARIEL MATIC BBDO INDIA Mumbai INDIA Glass Lion
#LIKEAGIRL PROCTER & GAMBLE ALWAYS LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London CANADA Glass Lion
GIVE MOM BACK HER NAME UN WOMEN UN WOMEN IMPACT BBDO Dubai UNITED ARAB EMIRATES Glass Lion
Total: 8

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Suecia se lleva el Grand Prix de la categoría Efectividad Creativa

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Suecia se lleva el Grand Prix de la categoría Efectividad Creativa

El jurado de esta categoría premió a 17 piezas con un Grand Prix, 2 Oros, 4 Platas y 10 Leones de Bronce. Brasil fue el único país Latinoamericano en conseguir galardones en esta categoría.

En esta edición, el Grand Prix se lo llevó la entrada Live Test Series realizada para Camiones Volvo por Forsman & Bodenfors. La mayor cantidad de galardones se los llevó EEUU (1 Oro, 2 Plata, 2 Bronce), Brasil (1 Plata, 1 Bronce), Reino Unido (1 Oro, 1 Bronce), Francia (1 Plata), Australia (1 Bronce), Alemania (1 Bronce), Rumania (1 Bronce), Emiratos Árabes Unidos (1 Bronce) y Holanda (1 Bronce). A continuación la lista completa:

Creative Effectiveness Lions Winners
Title Advertiser Product Entrant / Agency Country Prize
LIVE TEST SERIES VOLVO TRUCKS THE NEW VOLVO FMX, THE NEW VOLVO FL, THE NEW VOLVO FM FORSMAN & BODENFORS Gothenburg SWEDEN Grand Prix
THE BEAR AND THE HARE JOHN LEWIS DEPARTMENT STORE ADAM&EVEDDB London UNITED KINGDOM Gold Lion
THIS IS WHOLESOME MONDELÉZ INTERNATIONAL HONEYMAID DROGA5 New York USA Gold Lion
BALD CARTOONS GRAACC NGO OGILVY BRASIL São Paulo BRAZIL Silver Lion
IF WE MADE IT HEINEKEN USA NEWCASTLE DROGA5 New York USA Silver Lion
CABLE EFFECTS DIRECTV PAY TV GREY NEW YORK USA Silver Lion
INGLORIOUS FRUITS AND VEGETABLES INTERMARCHÉ FOOD RETAIL MARCEL Paris FRANCE Silver Lion
PENNY THE PIRATE LUXOTTICA OPSM SAATCHI & SAATCHI Sydney AUSTRALIA Bronze Lion
DILL LIDL LIDL INGO Stockholm SWEDEN Bronze Lion
BENTLEY BURIAL ABTO (BRAZILIAN ASSOCIATION OF ORGAN TRANSPLANTATION) INSTITUTIONAL LEO BURNETT TAILOR MADE São Paulo BRAZIL Bronze Lion
2014 TACO BELL BREAKFAST LAUNCH (RONALD McDONALD LAUNCH) TACO BELL TACO BELL BREAKFAST MENU DEUTSCH LA USA Bronze Lion
THE LAUNCH OF PS4 PLAYSTATION GAMES CONSOLE BBH NEW YORK USA Bronze Lion
OFFROAD DAIMLER AG / SMART SMART FORTWO BBDO GROUP GERMANY Berlin GERMANY Bronze Lion
GHITA, THE SOCIAL SHEPHERD VODAFONE VODAFONE McCANN ERICKSON ROMANIA Bucharest ROMANIA Bronze Lion
KAN KHAJURA TESAN STATION UNILEVER INDIA UNILEVER LOWE AND PARTNERS WORLDWIDE London UNITED KINGDOM Bronze Lion
THE AUTOCOMPLETE TRUTH UN WOMEN GENDER EQUALITY MEMAC OGILVY Dubai UNITED ARAB EMIRATES Bronze Lion
WHY WAIT UNTIL IT’S TOO LATE? FUNERAL INSURANCE COMPANY DELA BRAND OGILVY & MATHER AMSTERDAM THE NETHERLANDS Bronze Lion
17

 

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Ecuador rompe récords y se lleva 7 Leones en la categoría Directo

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Ecuador rompe récords y se lleva 7 Leones en la categoría Directo

En esta edición Ecuador participó con un total de 36 entradas de las cuales 11 pasaron a la lista corta de la categoría Directo. En la noche de premiación, los representantes de la agencia Maruri Grey de Guayaquil subieron al escenario 7 veces para recibir un León de Oro por la pieza «Viaje a Ciegas» desarrollada para los Ministerios de Turismo y Transporte del Ecuador; y 6 Bronces por ACH2O para Panasonic (3), Viaje a Ciegas para los Ministerios de Turismo y Transporte del Ecuador (2), y Liver Songs para Natures Garden.

Una participación de Ecuador nunca antes vista pues el anterior año por ejemplo, nuestro país solo logró conseguir un galardón en esta categoría. Destaca la participación de la agencia Maruri Grey pues fue la única de Ecuador en lograr metales en esta categoría. Además, el León de Oro lo logró con una campaña bastante controversial debido al planteamiento de la misma y al uso de la imagen de otro país para promocionar el nuestro, detalle que ocasionó problemas diplomáticos con el mismo.

La categoría premió aun total de 83 entradas con 1 Grand Prix, 20 Leones de Oro, 24 de Plata y 38 de Bronce. Además de los 7 Leones de Ecuador, Brasil se llevó 3 metales (1 Oro, 2 Bronces) y Colombia 2 (1 Plata, 1 Bronce). A continuación la lista de ganadores:

 

Direct Lions Winners
Title Advertiser Entrant / Agency Country Prize
INTERCEPTION VOLVO GREY NEW YORK USA Grand Prix
THE HIV+ ISSUE VANGARDIST MAGAZINE SAATCHI & SAATCHI SWITZERLAND Geneva SWITZERLAND Gold Lion
THE INTERACTIVE FORM CANAL+ BETC Paris / BETC DIGITAL Paris FRANCE Gold Lion
#HANDSOFF MARC DORCEL MARCEL Paris FRANCE Gold Lion
JOE BOXER INACTIVITY TRACKER KMART / JOE BOXER FCB CHICAGO USA Gold Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Gold Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Gold Lion
THE ICE BUCKET CHALLENGE THE ALS ASSOCIATION THE ALS ASSOCIATION Washington USA Gold Lion
INTERCEPTION VOLVO GREY NEW YORK USA Gold Lion
THE INTERACTIVE FORM CANAL+ BETC Paris / BETC DIGITAL Paris FRANCE Gold Lion
#HANDSOFF MARC DORCEL MARCEL Paris FRANCE Gold Lion
BOSSE’S MILK LIDL DISCOUNT FOOD STORE INGO Stockholm SWEDEN Gold Lion
#LIKEAGIRL PROCTER & GAMBLE LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London CANADA Gold Lion
BLIND TRIP MINISTRY OF TRANSPORTATION AND TOURISM MARURI GREY Guayaquil ECUADOR Gold Lion  
THE FRESHEST ORANGE JUICE BRAND INTERMARCHÉ MARCEL Paris FRANCE Gold Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GGH LOWE Hamburg / GRABARZ & PARTNER Hamburg GERMANY Gold Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Gold Lion
LOVE HAS NO LABELS ADCOUNCIL R/GA New York USA Gold Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GRABARZ & PARTNER Hamburg / GGH LOWE Hamburg GERMANY Gold Lion
SOUNDLAB BOX LEICA GALLERY SÃO PAULO F/NAZCA SAATCHI & SAATCHI São Paulo BRAZIL Gold Lion
THE INTERACTIVE FORM CANAL+ BETC Paris / BETC DIGITAL Paris FRANCE Gold Lion
THE HIV+ ISSUE VANGARDIST MAGAZINE SAATCHI & SAATCHI SWITZERLAND Geneva SWITZERLAND Silver Lion
ASHES CAMPOFRIO McCANN MADRID SPAIN Silver Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Silver Lion
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR GRABARZ & PARTNER Hamburg / GGH LOWE Hamburg GERMANY Silver Lion
HOLOGRAMS FOR FREEDOM NO SOMOS DELITO (WE ARE NOT CRIME) DDB SPAIN Madrid SPAIN Silver Lion
LOVE HAS NO LABELS ADCOUNCIL R/GA New York USA Silver Lion
RELOCKLOVE ORANGE MARCEL Paris FRANCE Silver Lion
LOVE HAS NO LABELS ADCOUNCIL R/GA New York USA Silver Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Silver Lion
SPECIAL OLYMPICS – KEVIN DE BRUYNE SPECIAL OLYMPICS BELGIUM LDV UNITED Antwerp BELGIUM Silver Lion
GROCERIES NOT GUNS MOMS DEMAND ACTION FOR GUN SENSE IN AMERICA GREY CANADA Toronto CANADA Silver Lion
#LIKEAGIRL PROCTER & GAMBLE LEO BURNETT TORONTO / LEO BURNETT CHICAGO / LEO BURNETT LONDON / HOLLER London CANADA Silver Lion
#HANDSOFF MARC DORCEL MARCEL Paris FRANCE Silver Lion
THE FRESHEST ORANGE JUICE BRAND INTERMARCHÉ MARCEL Paris FRANCE Silver Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Silver Lion
THE MONSTER-SMART LAUNCH DAIMLER AG / SMART MM BBDO GROUP GERMANY Berlin GERMANY Silver Lion
RELOCKLOVE ORANGE MARCEL Paris FRANCE Silver Lion
BOSSE’S MILK LIDL DISCOUNT FOOD STORE INGO Stockholm SWEDEN Silver Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Silver Lion
THE HIV+ ISSUE VANGARDIST MAGAZINE SAATCHI & SAATCHI SWITZERLAND Geneva SWITZERLAND Silver Lion
JCDECAUX PERSONAL BILLBOARDS JC DECAUX BELGIUM BBDO BELGIUM Brussels BELGIUM Silver Lion
AID TO CART EXITO GROUP / FOOD BANK SANCHO BBDO Bogotá COLOMBIA Silver Lion
#NOMOREEVICTIONS STOP DESAHUCIOS PROXIMITY MADRID SPAIN Silver Lion
THE GUN SHOP STATES UNITED TO PREVENT GUN VIOLENCE GREY NEW YORK USA Silver Lion
$HRED BNZ COLENSO BBDO Auckland NEW ZEALAND Bronze Lion
THE CUP OF LIFE NATIONAL MUSEUM OF MILITARY HISTORY IRELAND/DAVENPORT Johannesburg SOUTH AFRICA Bronze Lion
SNACKHOLIDAYS TRANSAVIA LES GAULOIS Puteaux FRANCE Bronze Lion
ACH2O PANASONIC MARURI GREY Guayaquil ECUADOR Bronze Lion  
HANDLE ON HYGIENE UNILEVER GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES Bronze Lion
NIVEA DOLL BDF NIVEA BRASIL FCB BRASIL São Paulo BRAZIL Bronze Lion
A DISCOUNT TO YOUR MISFORTUNE ISLAZUL DEL CAMPO SAATCHI & SAATCHI MADRID Madrid SPAIN Bronze Lion
BLIND TRIP MINISTRY OF TRANSPORTATION AND TOURISM MARURI GREY Guayaquil ECUADOR Bronze Lion
INVERSE GOAL CELEBRATION CHAMPIONS FOR LIFE VCCP SPAIN Madrid SPAIN Bronze Lion
K9FM MARS COLENSO BBDO Auckland / CLEMENGER BBDO MELBOURNE NEW ZEALAND Bronze Lion
JCDECAUX PERSONAL BILLBOARDS JC DECAUX BELGIUM BBDO BELGIUM Brussels BELGIUM Bronze Lion
DONATION POSTERS PUBLIC TRANSPORT VICTORIA GPY&R Melbourne AUSTRALIA Bronze Lion
UNSKIPPABLE GEICO THE MARTIN AGENCY Richmond USA Bronze Lion
THE BACKUP MEMORY SAMSUNG TUNISIA 3SG-BBDO Ariana TUNISIA Bronze Lion
HORSE WITH HARDEN FOOT LOCKER BBDO NEW YORK USA Bronze Lion
SOCIAL SAVVY BURGLAR ALLSTATE INSURANCE COMPANY LEO BURNETT CHICAGO USA Bronze Lion
MUSICAL CITY TOYOTA MOTOR EUROPE DEL CAMPO SAATCHI & SAATCHI MADRID Madrid SPAIN Bronze Lion
GET ME A SPONSOR CHELSEA FOOTBALL CLUB SAATCHI & SAATCHI London UNITED KINGDOM Bronze Lion
4G4GOOD STARHUB DDB GROUP SINGAPORE SINGAPORE Bronze Lion
ACH2O PANASONIC MARURI GREY Guayaquil ECUADOR Bronze Lion  
NIVEA DOLL BDF NIVEA BRASIL FCB BRASIL São Paulo BRAZIL Bronze Lion
LIVER SONGS NATURES GARDEN MARURI GREY Guayaquil ECUADOR Bronze Lion
LIFEPAINT VOLVO UK GREY LONDON UNITED KINGDOM Bronze Lion
A MESSAGE TO SPACE HYUNDAI MOTOR COMPANY INNOCEAN WORLDWIDE Seoul SOUTH KOREA Bronze Lion
ACH2O PANASONIC MARURI GREY Guayaquil ECUADOR Bronze Lion
UNSKIPPABLE GEICO THE MARTIN AGENCY Richmond USA Bronze Lion
$HRED BNZ COLENSO BBDO Auckland NEW ZEALAND Bronze Lion
RABBIT RACE MEDIA MARKT OGILVY GERMANY Frankfurt GERMANY Bronze Lion
BEING THE BEAR CANAL+ BETC Paris FRANCE Bronze Lion
STALKER VIEWED YOUR PROFILE SBS BELGIUM BBDO BELGIUM Brussels BELGIUM Bronze Lion
GET ME A SPONSOR CHELSEA FOOTBALL CLUB SAATCHI & SAATCHI London UNITED KINGDOM Bronze Lion
SUFFOCATION KARMA NIRVANA LEO BURNETT LONDON UNITED KINGDOM Bronze Lion
#NOMOREEVICTIONS STOP DESAHUCIOS PROXIMITY MADRID SPAIN Bronze Lion
ANTI-ROBBERY COURSE NATIONAL POLICE McCANN WORLDGROUP COLOMBIA Bogotá COLOMBIA Bronze Lion
THE FRESHEST ORANGE JUICE BRAND INTERMARCHÉ MARCEL Paris FRANCE Bronze Lion
BOSSE’S MILK LIDL DISCOUNT FOOD STORE INGO Stockholm SWEDEN Bronze Lion
PROUD WHOPPER BURGER KING DAVID Miami USA Bronze Lion
BLIND TRIP MINISTRY OF TRANSPORTATION AND TOURISM MARURI GREY Guayaquil ECUADOR Bronze Lion  
Total: 83

 

La pieza Interception de la agencia Grey New York, Estados Unidos para el cliente Volvo, se llevó el Grand Prix.

Interception, Volvo, Grey New York.
Interception, Volvo, Grey New York.

 

La pieza Blind Trip o Viaje a Ciegas de Maruri Grey Guayaquil obtuvo un León de Oro.

 

Viaje a Ciegas, Ministerios de Transporte y Turismo, Maruri Grey
Viaje a Ciegas, Ministerios de Transporte y Turismo, Maruri Grey

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Ecuador, Guatemala y México alcanzan metales en la categoría Móvil

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Ecuador, Guatemala y México alcanzan metales en la categoría Móvil

Con un total de 57 ganadores la categoría que premia las estrategias y campañas desarrolladas en dispositivos móviles los premió con 1 Grand Prix, 8 Leones de Oro, 18 de Plata y 30 de Bronce.

Ecuador, Guatemala y México fueron los únicos países latinoamericanos en lograr galardones. Ecuador consiguió un León de Bronce por la campaña Social Blood App desarrollada para el Banco de Sangre de la Cruz Roja, por la agencia Publicitas Saatchi & Saatchi. Guatemala consiguió su galardón de Plata por la pieza Sports Homework para Gatorade de la agencia 4 am Saatchi & Saatchi. Y por su parte, México logró un galardón de plata por la pieza SOS SMS para la Cruz Roja Méxicana, desarrollada por la agencia Grey México.

La ganadora del Grand Prix fue Cardboard desarrollada por Google por Google Mountain View, Estados Unidos. A continuación la lista de ganadores:

 

Mobile Lions Winners
Title Advertiser Entrant / Agency Country Prize
CARDBOARD GOOGLE GOOGLE Mountain View USA Grand Prix
CLEVER BUOY OPTUS M&C SAATCHI Sydney AUSTRALIA Gold Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Gold Lion
THE PURSUIT BY EQUINOX EQUINOX R/GA New York USA Gold Lion
LISNR LISNR R/GA New York USA Gold Lion
HAMMERHEAD HAMMERHEAD NAVIGATION R/GA New York USA Gold Lion
THE UNFORGOTTEN ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE FCB CHICAGO / CURRENT Chicago USA Gold Lion
EA SPORTS MADDEN GIFERATOR: AN ART, COPY & CODE PROJECT WITH GOOGLE EA SPORTS GROW Norfolk USA Gold Lion
THE ICE BUCKET CHALLENGE THE ALS ASSOCIATION THE ALS ASSOCIATION Washington USA Gold Lion
FOUND MARS COLENSO BBDO Auckland NEW ZEALAND Silver Lion
THE BACKUP MEMORY SAMSUNG TUNISIA 3SG-BBDO Ariana TUNISIA Silver Lion
THE NEXT PHOTO CHILDHOOD EYE CANCER TRUST WUNDERMAN London UNITED KINGDOM Silver Lion
OWLET OWLET BABY CARE R/GA New York USA Silver Lion
SPORTS HOMEWORK GATORADE 4 AM SAATCHI & SAATCHI Guatemala GUATEMALA Silver Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Silver Lion
BASE PHONEADDRESS BASE DDB BRUSSELS BELGIUM Silver Lion
BACKMEAPP PROCTER & GAMBLE LEO BURNETT ITALY Milan ITALY Silver Lion
PROJECT LEARNING CURVE DOMTAR ERIC MOWER + ASSOCIATES Charlotte USA Silver Lion
THE FUN QUEUE LISEBERG SHOUT Gothenburg SWEDEN Silver Lion
SOS SMS MEXICAN RED CROSS GREY MÈXICO Mexico City MEXICO Silver Lion
LGBT AVATARS PRAGUE PRIDE GEOMETRY GLOBAL Prague / OGILVY & MATHER PRAGUE CZECH REPUBLIC Silver Lion
THE LES PAUL SKILL CHECK GIBSON GUITAR SERVICEPLAN Munich GERMANY Silver Lion
HAMMERHEAD HAMMERHEAD NAVIGATION R/GA New York USA Silver Lion
EA SPORTS MADDEN GIFERATOR: AN ART, COPY & CODE PROJECT WITH GOOGLE EA SPORTS GROW Norfolk USA Silver Lion
#SPRINGISWEIRD GAP WIEDEN+KENNEDY New York USA Silver Lion
THE PURSUIT BY EQUINOX EQUINOX R/GA New York USA Silver Lion
LOOK AT ME SAMSUNG ELECTRONICS CHEIL WORLDWIDE Seoul SOUTH KOREA Silver Lion
AUDI TT BROCHURE HACK AUDI RAZORFISH Berlin GERMANY Bronze Lion
THE UNFORGOTTEN ILLINOIS COUNCIL AGAINST HANDGUN VIOLENCE FCB CHICAGO / CURRENT Chicago USA Bronze Lion
LOGITECH HARMONY APP LOGITECH R/GA New York USA Bronze Lion
CANON GIG APP CANON UNCLE GREY Copenhagen DENMARK Bronze Lion
CANON GIG APP CANON UNCLE GREY Copenhagen DENMARK Bronze Lion
ORAL-B SMART BRUSH AND APP PROCTER & GAMBLE ICONMOBILE GROUP Berlin GERMANY Bronze Lion
VIAOPTA DAILY SMARTPHONE APPLICATION NOVARTIS PHARMA ARWORKS Budapest HUNGARY Bronze Lion
SMART SENTRY MAXIS BERHAD OGILVY & MATHER GROUP HONG KONG HONG KONG Bronze Lion
DEBATTLE SVERIGES RADIO CP+B SCANDINAVIA Gothenburg SWEDEN Bronze Lion
VODAFONE «BETWEEN US» VODAFONE Y&R TEAM RED ISTANBUL TURKEY Bronze Lion
FOUND MARS COLENSO BBDO Auckland NEW ZEALAND Bronze Lion
LOOK AT ME SAMSUNG ELECTRONICS CHEIL WORLDWIDE Seoul SOUTH KOREA Bronze Lion
MOVE UPDATE. THE OPEN SOURCE PROJECT McDONALD´S DDB & TRIBAL Warsaw / DDB WARSAW POLAND Bronze Lion
ADVENTURES OF POCO ECO IAMYANK POSSIBLE CEE Budapest HUNGARY Bronze Lion
HARUHI HUNTING SANKYO PLANNING PARTY Tokyo JAPAN Bronze Lion
PRO VISION OAKLEY GPY&R Melbourne AUSTRALIA Bronze Lion
SOUTH KOREAN NORTH KOREAN TRANSLATOR DREAM TOUCH FOR ALL CHEIL WORLDWIDE Seoul / PENGTAI Seoul SOUTH KOREA Bronze Lion
THE PURSUIT BY EQUINOX EQUINOX R/GA New York USA Bronze Lion
MAKEUP GENIUS L’ORÉAL PARIS McCANN PARIS FRANCE Bronze Lion
TAP THRU LOWE’S BBDO NEW YORK USA Bronze Lion
PAY PER LOVE TEATRENEU THE CYRANOS//McCANN Barcelona SPAIN Bronze Lion
LOGITECH HARMONY APP LOGITECH R/GA New York USA Bronze Lion
OWLET OWLET BABY CARE R/GA New York USA Bronze Lion
HAMMERHEAD HAMMERHEAD NAVIGATION R/GA New York USA Bronze Lion
SOCIAL BLOOD APP RED CROSS PUBLICITAS/SAATCHI & SAATCHI Guayaquil ECUADOR Bronze Lion  
TWEAT TO EAT PEPSICO AMV BBDO London UNITED KINGDOM Bronze Lion
HORSE WITH HARDEN FOOT LOCKER BBDO NEW YORK USA Bronze Lion
NZDRONIE TOURISM NEW ZEALAND WHYBIN\TBWA GROUP SYDNEY AUSTRALIA Bronze Lion
THE SIGHT HBO ELASTIC Santa Monica USA Bronze Lion
HOPE.LY AMERICAN RED CROSS & BITLY BBDO NEW YORK USA Bronze Lion
57

 

Entrada ganadora del Grand Prix:

Cardboard desarrollada por Google por Google Mountain View, Estados Unidos, ganadora del Grand Prix.
Cardboard desarrollada por Google por Google Mountain View, Estados Unidos, ganadora del Grand Prix.

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